For my SFI business budget, on what should I spend the most?
To answer this question we must understand the SFI system. To succeed in SFI we should be following The Plan (see: - https://www.sfimg.com/the_plan).
We also need to understand how SFI works. We need to understand the Compensation Plan (see: - https://www.sfimg.com/Reference/CompPlan), the benefits of Rank (see: - https://www.sfimg.com/Reference/ComparisonChart) and the rules around how we earn and are paid our commissions
(see: - https://www.sfimg.com/Support/index?category=26444&folder=42426)
From this we can develop a strategy that will maximize our benefits depending on where we are at the moment in The Plan and what our goals are.
So, based on the above how should we spend our budget?
Central to our success in SFI we must obtain and retain the rank of Executive Affiliate (EA) each month.
(See: - https://www.sfimg.com/Support/Solution?id=33896&referrer=search)
Failure to do so means that we loose all our benefits, so the first thing our SFI budget should do is ensure we are EA2 each month. To do this we need to earn 1,500 VersaPoints (VP) each month.
There are a lot of ways to do this through a combination or sales/purchases and earning action VP
(see your To-Do List: - https://www.sfimg.com/Home?tab=to-do_list)
But here are two easy ways to do this: -
1. To just make EA on a small budget of $29.00 per month purchase one pack of 100 TCredits (earn 1,200 VP) and do the daily, weekly and monthly actions. That will easily earn you over 1,500 VP each month.
Note: Always purchase TCredits in packs of at least 100 TCredits. This is the cheapest way to purchase TCredits.
Can’t afford $29.00 per month? Yes, you can, it is less than the cost of a cup of coffee, tea or hot chocolate per day. So, drink at home or drink water and invest your savings in your SFI business.
2. But as soon as you can afford to, spend $36.25 and purchase one pack of 125 TCredits (earns 1,500 VP) each month. Hence you are EA2.
Do this with a Standing Order (SO) and you earn an extra 100 VP each month, which together with the daily, weekly and monthly actions gets you well on your way to becoming a Bronze Team Leader (BTL).
Next your success in SFI depends on building a strong team of PSAs, CSAs and PRMs. So once you have secured your EA2 rank this is where you need to spend your SFI budget.
Again there are a lot of ways to grow your team. Some of these ways won’t cost you anything: - such as your “warm market” (family, friends, workmates social media and email contact etc) and free advertising opportunities (community and church notice boards etc). Please don’t neglect these.
But SFI is an international business and to take full advantage of the opportunities this offers to grow our own strong international SFI business we do need to invest in an advertising budget.
What are my priorities? This is what I do: -
1. I invest in one unit of S-Builder each month. This costs $22.00 per month on a SO and will give you a small but steady stream of PSAs and PRMs
2. Then I purchase PSAs from ECAs in TripleClicks. It’s important to realize that SFI is a “numbers game”. We never know whether a prospect who joins our team will stay and become a “Diamond”. In my experience (from all sources) the retention rate is less than 1%. (I’m continually trying new ways to increase this but I haven’t found any full proof methods yet.) So on this basis, cost per recruit is paramount.
I purchase my PSAs from ECAs that offer the cheapest cost per affiliate. Currently this is $1.00 each but sometimes there are specials where the cost drops to $0.67 each. And I also purchase my PSAs with MRP when possible – these are essentially free.
3. Pricebender Auctions (PB) is another way to purchase PSAs and CSAs cheaply, if you win. This takes patience, skill, a calm head and a bit of luck.
One thing I do each day is earn 20 VP and hence receive an extra entry in the Daily Grand. 11 VP are earned each day from free To-Do List actions and I make up the remaining 9 VP needed by bidding on PA (and playing EZ games).
While EA2 is the initial rank to obtain becoming s Team Leader provides even greater benefits. Personally I strive to be at least a BTL each month.
As a serious SFI businessman wishing to advance to Diamond Team Leader (DTL) as soon as possible my SFI budget includes as a priority the purchase of two 125 packs of TCredits each month. This guarantees me the rank of BTL each month (provided I have one EA2 in my team, which I do). And it also provides me with a “spring board” to higher TL rank, such as STL.
Hence this is a budget commitment of $72.50 per month (still less than 2 coffees a day).
S-Builder is another $22.00 per month.
50 PSAs through an ECA is another $50.00 per month.
Total monthly budget $142.50, which of course is reduced by the commissions I earn each month – I reinvest these back into my SFI business.
To be honest with you at the moment this is my SFI budget each month.
But my dream is bigger than this. As I can afford to I will be increasing my SFI budget to include $50.00 per month on local advertising and product advertising.
Also please don’t forget the opportunities for transfer buying. This is something I try to do as much as possible. This is not really a part of my SFI budget but it does have an impact on my commissions and hence is a very important part of my SFI business and it is one area I am striving to grow.
Summary:
Spend you SFI budget first on TCredits to ensure your EA2 and TL rank (which ever is appropriate for you).
Spend next on growing your team using S-Builder, ECA PSA purchases and PB auctions.
Then spend what you can afford on local and product advertising.
Finally use transfer buying through TripleClicks.
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