Affiliate since: 10/26/2010, Power Rank: 402 | Read Kay's 289 other Ask SC answers

First re-read all of the information in the training about advertising and marketing. Read and look at all the marketing aids that SFI has already made available to us. Read and understand, ask questions, know how to assign and use key codes and how to keep track of them. Know this information well but don't use lack of understanding as an excuse to not begin setting your plan down on paper.

Second set your goals for your campaign. How extensive do you want to go? Unpaid, paid, online, offline? One of these or all? Who is your target? Experienced marketers, new entrepreneurs, home-bound moms, college students, retired? What economic level? Professional, laborers, disabled?

Find ad sites and select ads that target your chosen prospects. Write your own ads and submit them to SFI If you are BTL or above.

Contact your chosen ad sites, understand their terms and conditions, insert your ad, using key code and Gateway Hosting, or your private Domain Name. Don't forget the banners. Record all important information about the ad in a log book or on a spread sheet. Keep daily or weekly track of each ad. Modify the ones that need it and be sure to update the ones that are expiring.

Maybe the most important of an ad campaign has not been mentioned in any of the answers that I have read. That is the follow up is more important than the ad. The ad brings people into your grasp, but it does not always hook your prospect. Remember that many people will bite and sign up, but most do not even earn one vp. These are the people you have contact information about and who are interested in making money.

It's now up to you to use that information and welcome them to SFI and then introduce them to all the wonderful things SFI has for them before and after they become successful. Don't just stop there. If they haven't started earning vp, you haven't told them what they want to hear, and haven't earned their trust.


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First re-read all of the information in the training about advertising and marketing. Read and look at all the marketing aids that SFI has already made available to us. Read and understand, ask questions, know how to assign and use key codes and how to keep track of them. Know this information well but don't use lack of understanding as an excuse to not begin setting your plan down on paper.

Second set your goals for your campaign. How extensive do you want to go? Unpaid, paid, online,
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Affiliate since: 12/31/1969, Power Rank: 99999999

I use a variety of ways to reach many groups of people.

I have a growing list of free advertising sites that I keep on a spreadsheet. Each has a specific key code. Each day, I place ads on five to ten of these sites, one each for recruiting and TripleClicks.

I also keep a list of vendors and products I use. Each month, I send out an introduction letter to ten of these vendors, along with an ECA brochure. I follow up the next month with a post card if I do not hear from them. I keep several ECA brochures and x-cards in the glove box of my car, in case an opportunity arises to use them in person.

I place the free marketing and recruiting flyers on public bulletin boards and at the local colleges.

Finally, I use Gift Cards as tips at restaurants and give them out to family, friends, and folks I talk to in person. I also keep a supply of x.cards in my pocket, in case I run out of gift cards.

There are as many ways to market as your imagination can come up with. Give presentations to community groups, set up a booth at a job fair, post fliers at your local unemployment office - the sky's the limit! Hmmmm...sky writing.....Good luck!
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I use a variety of ways to reach many groups of people.

I have a growing list of free advertising sites that I keep on a spreadsheet. Each has a specific key code. Each day, I place ads on five to ten of these sites, one each for recruiting and TripleClicks.

I also keep a list of vendors and products I use. Each month, I send out an introduction letter to ten of these vendors, along with an ECA brochure. I follow up the next month with a post card if I do not hear from
...more

Affiliate since: 05/05/2004, Power Rank: 320 | Read Robertson's 212 other Ask SC answers

A successful marketing campaign will help you in your duplication efforts at SFI. Cost is not really a factor but with some creativity you will be able to reach out to your interested customers in no time at all.

There are a few basic steps you can adopt to put together a successful marketing campaign.

GOOD CONTENT
A good content can stimulate interest. Start off a one liner about SFI. Then go to the salient points by zeroing in on the products example, a home business, TripleClicks, auctions, products, ECA etc.

TARGET AUDIENCE
Know exactly who will want to join SFI or buy the products. People will not be receptive if the products are not meant for them.

DEFINE YOUR MESSAGE
The marketing campaign message which is conveyed to your target audience must be clear and concise.

SELECT YOUR MEDIUM
The power of the internet enables you to reach a large audience quickly. Together with a combination of print and digital media you can reach a more widespread audience.

SET SOME MARKETING GOALS
SFI affiliates already have a goal setting format at the TO-DO list. Set your goals and give it a time-frame. Then measure your results after comparing with the goals set. Take note of the deviations and take correction action by changing or modifying the campaigns.

MARKETING STRATEGIES
What marketing strategies are you going to utilise to meet your goals. Some strategies to consider include:
Traditional Advertising
Website/Blogs
Social Media
Search Engine Marketing
Direct Print Marketing

In order to be successful it is necessary for a continual review of the status of the campaigns.



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A successful marketing campaign will help you in your duplication efforts at SFI. Cost is not really a factor but with some creativity you will be able to reach out to your interested customers in no time at all.

There are a few basic steps you can adopt to put together a successful marketing campaign.

GOOD CONTENT
A good content can stimulate interest. Start off a one liner about SFI. Then go to the salient points by zeroing in on the products example, a home business,
...more

Affiliate since: 09/10/2013, Power Rank: 99999999 | Read Ryan's 58 other Ask SC answers

Here's what I would do:

FIRST - Define what 'YOU' mean by 'SUCCESSFUL' - What do you want to see accomplished by your marketing campaign;
new AFF sign ups? - if so how many? from what parts of the world?
new ECA referrals? - if so how many? from where?
my present team do more & move up the leadership ladder? - quantify, numbers & levels

SECOND - Look at these three areas to make your plan:
1) What are SFI's marketing tools and strengths?
2) What are your own strengths and resources?
3) Where is the audience with the greatest potential for the results you seek?

THIRD - Make your plan based on the answers to these questions, allocate your resources, fix time lines & deadlines and finally set up your feed back and review processes.

FINALLY - Action your plan, review your performance, adjust, refine and re-start.

Success is yours for the taking.
All my very best.
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Here's what I would do:

FIRST - Define what 'YOU' mean by 'SUCCESSFUL' - What do you want to see accomplished by your marketing campaign;
new AFF sign ups? - if so how many? from what parts of the world?
new ECA referrals? - if so how many? from where?
my present team do more & move up the leadership ladder? - quantify, numbers & levels

SECOND - Look at these three areas to make your plan:
1) What are SFI's marketing tools and strengths?
2)
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Affiliate since: 12/31/1969, Power Rank: 99999999

Definition of Marketing: - Business Directory.Com

The management process through which goods and services move from concept to the customer. It includes the coordination of four elements called the 4 P's of marketing:

(1) identification, selection and development of a Product,
(2) determination of its Price,
(3) selection of a distribution channel to reach the customer's Place, and
(4) development and implementation of a Promotional strategy.


1) The first step is to determine the Product you want to market.
To do this, one must First find a need for the product and Then fill that need.
By researching the internet, one can find many resources on what’s Hot. Research the availability and the popularity
of the Product you want to promote.

2) Determine The Price

When deciding on the price of your Product you should look at many factors:
The average price it is selling for
Extra benefits the purchase of your product offers compared to others
Availability (how many you have to sell)
Are you able to offer Free Shipping?
Are you able to offer Discounts? 2 for 1?

3) How will the customer receive your Product.
Digital Products are easy as all you need to do is send an email with a downloadable attachment.
If your Product requires shipping, keep the costs to your customer in mind as this could make or break the sale.
Is your Product available for pick-up for local customers

4) Once you have determined your Product, Price and Placement into your customers hands, you need to come up with a Promotional Strategy to Market your Product. In other words- Get your information out there!
a) There are several ways to do this and depending on your resources (both time and financial), planning plays a very important role

1)Advertising – create banners (there are many sites that offer free banner creations), text ads, solo ads etc. to use at various ad sites. Take advantage of ad sites that offer free ad packs for new members

2)Blog- Set up a blog and update it regularly with information on your products. You can get a free Blog at Wordpress, Blog.com or get your own domain at godaddy with SEO included ($10-15 /mth)

3) Google Adwords – you can set up a budget and you pay only for visits to your site

4) Set up Lead Capture Pages with autoresponders

5) Maximize Social Media – Facebook, Twitter, Linked-in

6) Flyers, pamphlets, postcard

7) Classified ads

8) TRACK your ads, results to Maximize your Campaign

Patience, Persistence and Perseverance!
Don’t expect Miracles. It takes time to prefect your marketing and sales.
Customer Service is NO. 1 ! Contact your customer immediately, be professional, and above all keep in touch! Word of mouth goes a long way!

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Definition of Marketing: - Business Directory.Com

The management process through which goods and services move from concept to the customer. It includes the coordination of four elements called the 4 P's of marketing:

(1) identification, selection and development of a Product,
(2) determination of its Price,
(3) selection of a distribution channel to reach the customer's Place, and
(4) development and implementation of a Promotional strategy.

...more

Affiliate since: 08/06/2012, Power Rank: 249 | Read Ronilo's 408 other Ask SC answers

I am glad whenever I read question on marketing/advertising or finding affiliates, because this should be our main activity as affiliates of SFI. Our rise and fall in our SFI business largely depends on finding affiliates.

There are few things to consider in organizing a successful marketing campaign.

1. Your budget - This is usually your limiting factor. This will determine whether you do a free or paid ads, online or offline. You can set your budget monthly or total budget before you say I quit.

2. The methods - This will depend on your budget, it you can budget at least $15 per month then you can set up a paid ads. If you have zero budget you can still plan for your free ads and warm marketing.

3. Your Target - There are two characteristics of good target as affiliates. First he should be interested in online earning, second, he has the capacity to buy online. Try to find this among the people that you know and from social media and talk to them about SFI. If you are doing paid ads post it on site where people are there to earn money, PTC's are best place to go.

4. The content of your Ads. - Prepare the contents of your ads, make it attention catching ads. Research and lean how to make an ads.

5. Monitoring - Use the tracking facilities of SFI so that you know which among your ads are producing sign-up. Keep records before, during and after your ads campaign.
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I am glad whenever I read question on marketing/advertising or finding affiliates, because this should be our main activity as affiliates of SFI. Our rise and fall in our SFI business largely depends on finding affiliates.

There are few things to consider in organizing a successful marketing campaign.

1. Your budget - This is usually your limiting factor. This will determine whether you do a free or paid ads, online or offline. You can set your budget monthly or total budget
...more

Affiliate since: 06/29/2000, Power Rank: 2 | Read Leon's 55 other Ask SC answers

You first need to learn how to setup your own lead system.

Start with FREE advertising and then move to paid advertising as soon as you can:

https://www.sfimg.com/Training/SpecialReports/FreeAdvertising

Here's some information I've taken from anther question that I answered. Once you start to produce leads you need a way to know which ads are effective:

IMPORTANT: All steps require you to track the advertising source of each lead. Use Key Code Tracking!

1) Track the "per lead" cost from your advertising. Ad cost divided by total number of leads generated.

2) Track the "per Affiliate" conversion cost from your advertising. Ad cost divided by total number of Affiliates converted from leads.

3) Track the "per EA2" conversion cost of the Affiliates from your advertising. Ad cost divided by total number of EA2s generated from Affiliates.

4) Advanced Metric: Track the EA2 "burn rate" from your advertising. This would be how long each lead stays active as an EA2 or above. This metric can be very important when you determine the demographics (countries and income levels) you want to target with your ads.

5) Determine which leads within your "lead system" overall convert the best to EA2, based on 1 to 4, and then "scale up" what you did to generate and convert those leads.

Hint: Use A/B split testing through every step of the advertising process! When using A/B split testing put 80% of your budget in your best ads and use the other 20% for testing purposes. A/B split testing = Always Be Testing! Google the term when you get a chance...

SFI provides the tools you need to get started with your very own "lead system". However, for advanced Affiliates you may want to graduate to building and owning your own list. The basic steps are still the same except you would capture all leads on your own website and then market SFI directly to each prospect in whatever manner you see fit.

Some of the SFI tools you should consider:

https://www.sfimg.com/PowerTools/KeyCodeTracking

https://www.sfimg.com/PowerTools/TLCoop

If you want to earn SERIOUS INCOME from your internet marketing business you're going to need a lead system. I can assure you that if you take things one step at a time you'll be a professional within a very reasonable period of time. See you at the top!
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You first need to learn how to setup your own lead system.

Start with FREE advertising and then move to paid advertising as soon as you can:

https://www.sfimg.com/Training/SpecialReports/FreeAdvertising

Here's some information I've taken from anther question that I answered. Once you start to produce leads you need a way to know which ads are effective:

IMPORTANT: All steps require you to track the advertising source of each lead. Use Key Code Tracking!
...more

Affiliate since: 12/31/1969, Power Rank: 99999999

Greetings Frances

Putting together a successful Marketing Campaign has many factors in play.

Both Offline and Online marketing work equally great. This is what I do when putting together a marketing campaign mostly online

If you are a newbie marketer I would suggest you start with SFI's beginner and Intermediate marketing methods first before going for the more advanced types of advertising or marketing

For Advanced methods which addresses this question: The following works great if you have your own website or blog

1.Conduct some market research
Doing a little bit of market research helps you to know and target you niche.

2.Identify your target Audience
Knowing exactly who will want to buy your product or join your SFI business opportunity is an important part of a marketing campaign

3.Define Your Message
The message a marketing campaign conveys to your target audience needs to be clear and concise. Identify what problem your product will solve for them in order to demonstrate why they need your product or join your SFI business. For example the use of SFI already made professionally written contextual ads to advertise in top sponsor ads in E-zine newsletters works great

4.Select Your Medium
The method of delivery for your marketing campaign depends largely on your available resources. Many successful marketers recommend using a combination of print and digital media to reach a more widespread audience. Even though the Internet allows us to reach a large audience quickly, you should not exclude the portion of society who does not have access or chooses not to use the internet. The SFI marketing center provides all the resources and tools to advertise both offline and online.

There's so much that goes into paid advertising that I can't exhaust here. So whether you decide to go PPC(pay per click), CPV(cost per view), CPA/V(cost per action/view), make sure you are conversant and well informed about the ad medium you choose.

5.TRACK...TRACK your results
It is both unwise and a waste of money not to track your campaign results especially when doing paid advertising. That's simply throwing money away. Always make sure that you utilize the key code tracking provided in the SFI system.

6.You don't however need to spend a lot of money to put together a successful marketing campaign. All you need to do is combine proper research with a little creativity and your message will be reaching interested customers in no time at all.

There are other great many ways to put together a successful marketing campaign. I believe these will help you get started to point you to the right direction
For more additional tips kindly refer to the marketing center here:
https://www.sfimg.com/Resources/MarketingCenter?pg=1&form=MarketingMethods&category=&goal=&difficulty=Advanced&free=









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Greetings Frances

Putting together a successful Marketing Campaign has many factors in play.

Both Offline and Online marketing work equally great. This is what I do when putting together a marketing campaign mostly online

If you are a newbie marketer I would suggest you start with SFI's beginner and Intermediate marketing methods first before going for the more advanced types of advertising or marketing

For Advanced methods which addresses this question:
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Affiliate since: 02/18/2022, Power Rank: 99999999 | Read Isibor's 2 other Ask SC answers

Hello Frances,

You have asked a very technical question and requires a technical answer!

According to your question i would suggest you follow these steps below to establish a successful marketing campaign:

1) Set your marketing campaign budget.

How much money you have to spend on your marketing campaign will greatly affect the marketing strategies you choose so you need to set the marketing budget first.

I advise you not to depend on free advertising and promotion strategies for your small business. In my opinion, this is one of the biggest mistakes small business owners make. This is not to say that all free marketing strategies are bad. But there is always a cost to marketing, even if the cost is only time, and your time may be much better spent. Always think first; is this the best/ most effective/ most convincing way to reach my customer? These ways usually cost money so resign yourself to spending money on your marketing campaign. You don't necessarily have to spend a lot, but you do need to spend something.

2) Choose your marketing strategies to communicate with the customers.

What communication channels are you going to use?

Email? Direct mail? Pay-per-click online advertising?

Note that some communications channels are going to be better suited to your target market than others. For instance, placing radio ads may be a complete waste of money if your target market doesn't regularly listen to the radio. Think about your target market's haunts and habits when you're choosing channels to reach them. Where do they spend their time? Where are they most likely to see or hear and pay attention to information about your products and/or services? In a magazine? On a bus bench? On their iPhone, PC or other smartphones?


3) Set your marketing campaign objective and parameters.

What do you want your marketing campaign to achieve? That's the marketing campaign objective. You want to be a specific as possible. Not just, "I want more sales",more PSAs, but how many and of what PSAs, product or service?

You can think of parameters as the details of the objective. Time is the most common parameter that needs to be included as marketing campaigns lose their effectiveness over time.
So a common marketing campaign objective formula is: what will be achieved + how long will the marketing campaign run?


4) Determine how you will measure success.

What metrics are you going to use? How will you tell if your marketing campaign has succeeded or not? Obviously, this is where hitracking comes into play. use the hitracking effectively to know which gateway gives you better success and stick to it.

SFI have provided tracking facilities so you will not need to use other online tracking tools.


5) Create a time line/action plan.

Write down what exactly you’re going to do and when in your marketing campaign.

It doesn't have to be elaborate, but writing it down will greatly increase the chances that you follow through and give you records to use when you go to evaluate the success of your marketing campaign.

Hope this helps.



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Hello Frances,

You have asked a very technical question and requires a technical answer!

According to your question i would suggest you follow these steps below to establish a successful marketing campaign:

1) Set your marketing campaign budget.

How much money you have to spend on your marketing campaign will greatly affect the marketing strategies you choose so you need to set the marketing budget first.

I advise you not to depend on free advertising
...more

Affiliate since: 04/13/2012, Power Rank: 99999999 | Read Andrew's 330 other Ask SC answers

Marketing begins with you not an advertisement.

When planning a marketing campaign you need to look at your number one resource and the one product people will make their choice to join or pass on. That's the human connection. See people join a business opportunity based on trust and comfort. They are more apt to join a program a good friend is in than they are to click through a banner ad and sign up.

At the minimum they will need to hear good things about the program and their sponsor.

People also love to join a passionate cause. If we are passionate about our business and clearly state our goals and objectives we create a environment that is fun to join. To sell that feeling requires dedication to task, a public presence, and an evangelical level of passion about SFI and TripleClicks.

All of this becomes your personal brand and will help determine the relationships you build.

Build a brand that is based in integrity, trust, loyalty, and being approachable. Be that person who is up to date on their industry and shares tips and training consistently. Be the friend who will sit with someone til 3AM working out a problem. Be a person that people simply want to be a part of their lives and you will establish that personal brand.

Marketing is about the connection made and experience of being around a company and it's people. It is far more effective than advertising and well worth the time investment.
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Marketing begins with you not an advertisement.

When planning a marketing campaign you need to look at your number one resource and the one product people will make their choice to join or pass on. That's the human connection. See people join a business opportunity based on trust and comfort. They are more apt to join a program a good friend is in than they are to click through a banner ad and sign up.

At the minimum they will need to hear good things about the program and their
...more