What are the most valuable marketing skills I should teach my downline?

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7381 votes
Nimo Ponifasio, Aff (New Zealand) Top Author Forum Guru 8/31/2015 5:53 pm
Affiliate since: 10/01/2013, Power Rank: 99999999 | Read Nimo's 381 other Ask SC answers
Our core roles in SFI are to promote TripleClicks products and services and to recruit affiliates.

Promoting TC products and service involves advertising. Recruiting PSAs also involves advertising with the added sponsoring requirements. The marketing skills we should teach our downlines are therefore not just to affect sales and signups but also on how to get others to continue this process, in other words how to duplicate their efforts. We normally refer to this as duplication.

For
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7272 votes
Mar Fajardo, Aff (Ontario, CA) Top Author Forum Guru 9/1/2015 9:07 pm
Affiliate since: 05/03/2002, Power Rank: 302 | Read Mar's 582 other Ask SC answers
It doesn’t matter if you have the world’s best home based business opportunity, unless it is marketed well, its target base prospects will not find it.

In the world of entrepreneurship, if you want to stay on the top you’ll need to acquire key marketing skills in order to face the following challenges:

- Dealing with a constantly changing marketing environment.

- Understanding the whims of the all-powerful, make-or-break search engines.

- Keeping
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7204 votes
Luis Moreno, Aff (Venezuela) Top Author Forum Guru 9/1/2015 7:33 pm
Affiliate since: 09/22/2014, Power Rank: 99999999 | Read Luis's 14 other Ask SC answers
It is an interesting question. First would have to know the level of knowledge that your down line have about marketing, so online business as offline. Once you have this information you must separate them by level of knowledge. All this in order to support effectively each member of your down line. The marketing in essence is to present a product, present their properties, functionality and all the advantages and benefits that this brings. However, developing skills in marketing is no different
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7179 votes
, () Top Author Forum Guru 8/30/2015 8:27 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Thanks for this question.

Since Marketing leads to selling of products and services to people one should have the following skills to be successful in any campaign:

1. Creativity in advertising:

One can not follow the same pattern of ads. that appear in the media. To be successful one has to
be different. As we all know, "Winners don't do different things; But, they do things differently".

2. Honest in approach:


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7157 votes
Jennie Franklin, Aff (Ontario, CA) Top Author Forum Guru 8/31/2015 12:32 pm
Affiliate since: 07/02/2024, Power Rank: 99999999 | Read Jennie's 147 other Ask SC answers

If you are leading by example, your downline would learn by example. You must develop these marketing skills yourself, so the question is what marketing skills do you have?

SFI is an online marketing business opportunity. Whether you promote online or offline, it takes online activities for success. TripleClicks offers SFI affiliates an opportunity to sell other people's products and earn a commission.

The most important skills we need are in Internet marketing and affiliate
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7137 votes
Strive Nkata, Aff (Zimbabwe) Top Author Forum Guru 8/30/2015 8:18 am
Affiliate since: 07/26/2020, Power Rank: 99999999 | Read Strive's 10 other Ask SC answers
Hi David L,

The most valuable marketing skills to teach downlines in my own point of view, i have outlined them below:

-Patience: Most marketers often neglect this but it contributes a lot to our success. For example if you plant an orange fruit tree seed today, you do not expect it to be fully grown by tomorrow morning ready for eating. Do you?

The same applies to our marketing career, we need to be able to wait for our results. So as a leader you need to
be
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7118 votes
Olufolake Stephen Adams, Aff (Nigeria) Top Author Forum Guru 9/2/2015 2:19 pm
Affiliate since: 06/09/2014, Power Rank: 99999999 | Read Olufolake 's 206 other Ask SC answers
Hi Dave,
I will group the valueable marketing skills that you can teach your downline into 7 groups or categories.
These categories are the core that enhances productivity, sales and results in their business, which are:
1. Ability and the how to create sign ups.
2. Teaching on how to create or generate sales through their SFI/TC gateways.
3. Marketing skills on how to do effective advertising.
4. How to lead and build their team.
5. How to promote and create their
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7115 votes
Manohar Lal, Aff (India) Top Author Forum Guru 8/29/2015 11:03 pm
Affiliate since: 12/18/2011, Power Rank: 99999999 | Read Manohar's 240 other Ask SC answers

Dear David

Marketing skills is a vast subject. Marketing, as suggested by the American Marketing Association, is "an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders".

In order to be successful in the marketing world, you must possess two key qualities: patience and consistency.
Another definition,
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7091 votes
Fay Grizzle, Aff (Jamaica) Top Author Forum Guru 9/5/2015 6:16 pm
Affiliate since: 02/01/2015, Power Rank: 99999999 | Read Fay's 30 other Ask SC answers
The most valuable marketing skills that you should teach your downline are as follows:

1. Communication.
It is important to make contact with your prospects to divulge information, answer questions and concerns.

2. IT skills.
It is important to have basic computer skills.

3. Drive and Ambition.
A sponsor can only do so much and no more. Affiliates should be motivated to succeed and set goals for himself/herself.

4. Teamwork skills.
Affiliates
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7059 votes
Ufuomaoghene Afekhuai, Aff (Nigeria) Top Author Forum Guru 9/6/2015 6:55 pm
Affiliate since: 07/08/2018, Power Rank: 99999999 | Read Ufuomaoghene's 238 other Ask SC answers
Good day David,

The most valuable marketing skill that I would teach my downlines are categorised as follows:-
1. Understanding your customers.
2. Customer Segmentation.
3. Marketing Communication.
4. How to make Tripleclicks stand out.
5. Social Media Marketing.

Understanding your customers:- In business generally, it is understood that eighty percent of sales come from twenty percent of your customers. This essentially means that you have to recognise
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