By working you can mean two things:
1. Technically working. That is a person signs up and you are assured they are getting your email campaign.
2. Principally working. That is the efforts and emails are producing conversions. Conversions being the desired outcome of joining the email campaign. That might be, new affiliates, qualified affiliates, or perhaps trained Affiliate. Or that might be more product exposure for TripleClicks and more sales. What ever the desired outcome is.
You can usually test number 1 by signing up yourself with an alternate email address.
You test number 2 very differently. The first thing to do is write 3 or 4 questions helping you define the desired outcome and how to measure that outcome.
Then recruit 5 friends to sign up and test it for you. Give them your questions and ask them to answer the questions for you. for example,
1. Were you able to sign up, and did you start getting my emails?
2. Are my emails grammatically correct?
3. Are my emails clear and to the point?
4. Is there a call to action? Would you know what to do?
5. Are they helpful, or are they too Commercial?
6. Would you opt out after the first few emails or would you look forward to the next one?
Then you reward each person who helped you with a TripleClicks gift card and an additional $5.00 TripleClicks Gift Certificate after they sign up using the gift card.
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By working you can mean two things:
1. Technically working. That is a person signs up and you are assured they are getting your email campaign.
2. Principally working. That is the efforts and emails are producing conversions. Conversions being the desired outcome of joining the email campaign. That might be, new affiliates, qualified affiliates, or perhaps trained Affiliate. Or that might be more product exposure for TripleClicks and more sales. What ever the desired outcome
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