Which is more effective--distributing TCards online or in person?

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3248 votes
Roger Nuttbrock, Aff (Florida, US) Top Author Forum Guru 7/28/2014 6:01 am
Affiliate since: 11/30/2013, Power Rank: 247 | Read Roger's 6 other Ask SC answers
I would have to say, presenting the gift card to an individual has to be the most effective means of distribution.

My statistics prove I had 4 that redeemed their cards out of about 20 that I personally gave cards to.
Between hard copy and digital distribution, the ratio is much more dramatic with only 3 redeeming
their cards out of many hundreds of cards distributed! Why is this, you ask? Well, we don't want to
blame it on the leads as I get them from TripleClicks.
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3245 votes
, () Top Author Forum Guru 7/21/2014 10:51 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Hello, Marty Mccommon

TC Gifts Cards are a marketing tool.

To answer your question, one should look at which market you are using this tool.

a. If your target is your warm market, then in person, (or offline) might be the most effective way.

b. If you are using TC Gift cards to attract a larger population of potential prospects, then definitely, online distribution is the most effective.

c. When you start using TC Gift cards, you may aim at
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3242 votes
Williams Ford, Aff (Georgia, US) Top Author Forum Guru 7/20/2014 7:43 pm
Affiliate since: 07/02/2024, Power Rank: 99999999 | Read Williams's 638 other Ask SC answers
It is more effective to distribute gift cards to persons who have an affinity for shopping online. There is much skepticism among traditional shoppers when compared to those that drive the e-commerce revolution. You waste your time giving them cards as they are afraid to shop online.

However there are those that will shop online for items that they are in need of. So really marketing TC gift cards online is more effective because the vast majority of online shoppers fall within this
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3230 votes
, () Top Author Forum Guru 7/21/2014 2:51 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Distributing TC gift cards online or in person?

Both are effective if you have the right target group.
Distributing TC gift cards online is good because with your gateway on it, the people you send the cards to are on the right place to use it and log in. I sincerely hope that our mails are not always treated as a spam or something fake.
Distributing TC gift cards in person is good because since you have a direct contact with the people, you can tell them about your positive
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3227 votes
Sunildatt Limaye, Aff (India) Top Author Forum Guru 7/20/2014 6:24 pm
Affiliate since: 07/05/2024, Power Rank: 99999999 | Read Sunildatt's 150 other Ask SC answers
Hello Marty,

I am just attempting to answer your question but at the outset I want to clarify that I have not distributed a TC gift card yet.

Online distribution is recommended when you cannot physically meet the person whom you want to gift it.

Advantage of Online distribution- No expenses in distribution. Can send as an email attachment. Time saved is money earned. Receiver can retrieve the gift card any time .

Disadvantage: You do not know whom you
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3224 votes
Melvin Jiles, Aff (Texas, US) Top Author Forum Guru 7/20/2014 7:37 pm
Affiliate since: 02/15/2014, Power Rank: 99999999 | Read Melvin's 13 other Ask SC answers
The personal approach always works best.

With a 30-pack of TC Gift Cards, the possibilities are endless. Give them to co-workers, supervisors, friends and neighbors alike.

Use them as incentives for your kids for having good grades on their report card: Nothing says A+ like winning an I-Pad or a big screen TV!

If you have a favorite gardener or maid who works for you, slip one in when you pay them next time. They will really appreciate the gesture.

And
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3224 votes
Marco Bartiromo, Aff (Italy) Top Author Forum Guru 7/22/2014 7:11 am
Affiliate since: 04/17/2014, Power Rank: 99999999 | Read Marco's 33 other Ask SC answers
Hello Marty. CT gift cards are the best marketing tool to promote our business. My advice is to personally deliver the card, directly into the hands of the person concerned. The reasons are many. The moment you hand over your card, you can chat with the person concerned, and explain the use of the card, you can present the quality and potential of TripleClicks. If you have the chance you can show him the amount of products displayed online. Try to make it interesting for the auctions. If you know
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3219 votes
Anja Kreuzer, Aff (Germany) Top Author Forum Guru 7/21/2014 12:56 am
Affiliate since: 04/02/2014, Power Rank: 99999999 | Read Anja's 41 other Ask SC answers
Nice question there.
Even though I have to admit that I'm currently not using giftcards, I already put a plan up how and in which situations I will use them. Here are my thoughts about it:


"Which is more effective?"
Certainly, both online and physical cards have their own pros and cons, which define the best methods to use them.
As the hook for your local advertising, a physical card will help you more. If the card is just to encourage a prospect after you
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3213 votes
Mutalib Gbadegesin, Aff (Nigeria) Top Author Forum Guru 7/21/2014 12:29 am
Affiliate since: 11/17/2019, Power Rank: 99999999 | Read Mutalib's 12 other Ask SC answers
The more effective way of distributing the TC gift Cards is
in person

Reason:
you will be able to put them through on how to redeem the gift card.

you will be able to give out a physical card and that alone will let them know its real and not a scam

Plus: buy 30 gift card invite 30 people to a venue teach them how to make success with it.

hope this help.
3209 votes
, () Top Author Forum Guru 7/21/2014 10:22 am
Affiliate since: 12/31/1969, Power Rank: 99999999
Distribution online or offline. Today’s consumers live multi-dimensional, multi-platform lives –and their buying behaviors reflect this. In many ways, we as SFI affiliates are having to catch up.

A customer or recruit can shop online and make a TC purchase with a few clicks of the mouse (or taps on the screen)and be done. A customer may need to see-and-feel of how the TripleClicks on-line store works so you may need to demonstrate that for them.

Your SFI TC success is not
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