In my advertising campaigns, is it better to provide more or less information in my ads and why?

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3206 votes
Vijayan Bhat, Aff (India) Top Author Forum Guru 1/1/2015 8:54 am
Affiliate since: 08/16/2014, Power Rank: 99999999 | Read Vijayan's 63 other Ask SC answers
Hello Alma,

My opinion is to provide LESS information but few tips may be considered as below.

The ads that perform best are relevant to the target audience and are written with clear, compelling words:

• Choose words that grab the attention of your target audience. Put yourself in your audience's shoes as you're creating your ads.

• Give people a reason to take notice and click to learn more by highlighting special offers, unique benefits, whitepapers,
...more
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