Is it worthwhile to send individual welcome letters to new PSAs...or can I just send out group mailings?

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Terry O'Callaghan, Aff (South Africa) Top Author Forum Guru 5/23/2014 12:21 pm
Affiliate since: 08/02/2013, Power Rank: 99999999 | Read Terry 's 42 other Ask SC answers
Hi Jovan,

Thanks for this interesting question.

Whilst I do not 'gain' (win or buy) more than 15 or even 30 new PSA's at a time, I have to admit that for me it has been important that I compose/write individual welcome letters to each! No. I have avoided using the 'SFI template' or SFI formatted letter. (But its content has guided me in preparing my own letter).

I think that the individual letter is so much more 'personal', and 'intimate', than a 'group mailing'
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