Is it worthwhile to send individual welcome letters to new PSAs...or can I just send out group mailings?

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4477 votes
M Z Rahman, Aff (India) Top Author Forum Guru 5/23/2014 3:54 am
Affiliate since: 02/20/2014, Power Rank: 99999999 | Read M Z's 6 other Ask SC answers
Good Question !

In my opinion individual welcome letters to new PSAs is worthwhile in effective communication to establish personal and caring touch.
The genesis behind this is,as follows.
1. As per initial profile and log in nature new PSA can be assessed, in terms of his/her expertise or he/she is novice.
2. Once rough assessment of the PSA is made,then tailor made welcome text can be sent accordingly.
3. Keep an account of such welcome text/letter and modify/customise
...more
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