You will have to try different banners to verify which ones work for you or your market. Different banners will work for different people and different markets and sometimes at different times. So what you will have to do is use them with your tracking codes to see which ones will work best for you.
All SFI Banners work so far as it leads to your gateways.The information on the Banners are most important.
Use key codes to track the response success and you can settle on what is best for you.
Putting it simple here are words to consider in your choice and suitability of banners:
1. CONTENT
2. COLORS and FONTS
3. LAYOUT
4. IMAGE
3. PLACE
4. BUSINESS CLIENTELE
May I suggest that you don't use the same banner all the time. You don't want to drive people away with seeing the same thing over and over. A new one at times would be very attractive and eye-catching.
There are 2 variables here: the banner size and the banner content. What determines your choice banner size is the space you have on your site to host the banner; and what determines your choice of banner content is the make up of your website and what you feel is most suitable for your site audience. Whatever your choices, at SFI marketing aids and resources, you'll find just the right banner to suit your need!
Advertising is a question of trials and errors...
So, depending on what it is that you want to advertise, you will chose one banner among the possible choices.
You will use Tracking to evaluate your results over a limited period of time.
Then, you might decide to keep going with the same banner or to chose another one... hoping for better results.
Again, Tracking will be the tool to determine your results and whether you keep the same or change.
Some will give you good results for some time then reduce or stop all together...
Meaning that you will have to change them from time to time anyway.
To learn more about Tracking, have a look at https://www.sfimg.com/PowerTools/KeyCodeTracking
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Advertising is a question of trials and errors...
So, depending on what it is that you want to advertise, you will chose one banner among the possible choices.
You will use Tracking to evaluate your results over a limited period of time.
Then, you might decide to keep going with the same banner or to chose another one... hoping for better results.
Again, Tracking will be the tool to determine your results and whether you keep the same or change.
Some will give you good results ...more
The art of advertising is very tricky. Getting attention of others and keeping it cool yourself at the same time. First you start by trying all the banners available periodically ( you can try may be for a whole week) with tracking of course to see which one/s is at its best. Once identified, get down to business by using the right banner/s. Don't use them for too long lest your audience get used to seeing the same thing time and again. Alternate them, once you strike always make sure that you keep them holed up on the screen trying to see what is next... Wishing you luck in your advertising endeavors...
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The art of advertising is very tricky. Getting attention of others and keeping it cool yourself at the same time. First you start by trying all the banners available periodically ( you can try may be for a whole week) with tracking of course to see which one/s is at its best. Once identified, get down to business by using the right banner/s. Don't use them for too long lest your audience get used to seeing the same thing time and again. Alternate them, once you strike always make sure that you keep ...more
Deciding anything about advertising is a matter of testing. In order to track your results, you must key code the banner and track its performance over at least 30 days. It's advisable to have a separate banner on the same page but in a different location. This way you can eliminate the variable of the domain name. Testing involves many variables and it all depends are the goal of your promotion as to which you would test. Clearly, its a numbers game and the banner that garners the most hits will likely be the winner.
It's sufficient to say, that you should test and retest. Keep your site fresh if you have your own domain to improve search engine rankings. A dynamic banner changes messages according to the java script. A static banner does not change its message. The only way to know which one works the best is to split test the two on the same domain. Place one above the fold and the other below the fold. Then switch the two positions. Being above the fold may skew the results but when you look at the data the most attractive banner should emerge a clear winner. If the data is not conclusive then a retest is needed. The same applies with any form of advertising.
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Deciding anything about advertising is a matter of testing. In order to track your results, you must key code the banner and track its performance over at least 30 days. It's advisable to have a separate banner on the same page but in a different location. This way you can eliminate the variable of the domain name. Testing involves many variables and it all depends are the goal of your promotion as to which you would test. Clearly, its a numbers game and the banner that garners the most hits ...more
All the banners have been specially designed in an attractive way so it does not matters which one you use just make sure it contains your gateways or contact information so that the person can contact you and you get the purpose of placing the banner fulfilled.
hi there
banner advertising on your web site is an excellent promotional tool.
To maximise the impact you need to instill the image in the minds of the viewer. To do this I place a banner for each aspect right along the top of each page. One of the banners, be it the auction, or making money etc will appeal to someone.
(The easiest way to do this it to add the banners to the Master page then it will appear on the top of each page - or down the side position to maximise the impact and see the click roll in)
hi there
banner advertising on your web site is an excellent promotional tool.
To maximise the impact you need to instill the image in the minds of the viewer. To do this I place a banner for each aspect right along the top of each page. One of the banners, be it the auction, or making money etc will appeal to someone.
(The easiest way to do this it to add the banners to the Master page then it will appear on the top of each page - or down the side position to maximise ...more
Be objective and look at the banner as others would, then just pick the one that you think looks the best for your site. That's what I do and you'd be surprised how well it works!
