Is it better to provide prospects with only a brief overview of what SFI is about...or more lengthly, detailed information?

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3896 votes
Derek Barrington, Aff (United Kingdom) Top Author Forum Guru 2/5/2015 6:30 pm
Affiliate since: 02/24/2014, Power Rank: 99999999 | Read Derek's 210 other Ask SC answers
When giving a brief overview you are more likely to get affiliates joining and not stopping with SFI, because although it looked good in the ad they realize it is not for them.

This could be for any number or reasons not least the fact they are unlikely to make money straight away.

It is important prospective affiliates know what they are going to be needing to do before they sign up.

There are those that will sign up just because it is free, but it should be pointed
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3893 votes
Allison Albertson, Aff (Arizona, US) Top Author Forum Guru 2/7/2015 2:01 pm
Affiliate since: 11/22/2014, Power Rank: 99999999 | Read Allison's 23 other Ask SC answers
I think you should have a variety of communication with your downline. I start with a concise Welcome eCard, with a basic rundown of what to do next for them. In a few days, I send another communication with a mini SFI lesson that is applicable to that person. I have several times a week I send out tips to my downline, or something new I found on SFI/TC. So your communication should be a variety of long, short and in between as far as information level goes. If you give them too little, they
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3890 votes
Nafisa Patwa, Aff (Kenya) Top Author Forum Guru 2/13/2015 11:36 am
Affiliate since: 07/05/2024, Power Rank: 99999999 | Read Nafisa's 286 other Ask SC answers
In my opinion, keep it simple. I was so excited when I joined the SFI program that I worked it out by myself and I was being kept updated by SFI newsletters - if I would have had a lot of content, more than what was provided by SFI, I might have been discouraged to carry on.

Therefore I adopt this attitude with my prospects and then take each person individually and coach them if necessary. This tends to create a certain amount of curiosity for those who are risk takers and those that
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3879 votes
Adriano Arrigotti, Aff (Italy) Top Author Forum Guru 2/6/2015 11:36 pm
Affiliate since: 10/22/2014, Power Rank: 99999999 | Read Adriano's 46 other Ask SC answers
Hi,
always better detailed information like:

When it comes to being involved in a business, it doesn’t take much to see if one is or isn’t serious about it. I’m sure most of us have joined a site for one reason or another, right? Often, just because one colleague asks one if you join mine I will join yours? Most of us have done that to absolutely not accomplish anything whatsoever, unless its merely a referral contest going on, to collect emails.
Seriously though, what
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3863 votes
Williams Ford, Aff (Georgia, US) Top Author Forum Guru 2/7/2015 9:48 am
Affiliate since: 07/02/2024, Power Rank: 99999999 | Read Williams's 638 other Ask SC answers
It definitely to your advantage and theirs to be brief and to the point. Not only will you run your prospect away if you are verbose, but you will also confuse them. What I like to do for all of my prospects is to give them a TC Gift Card and say here's a 12 dollar value toward your next purchase from my site, please check it in your leisure. If they have questions then, I say just check out if you have the time - if not give it to a good friend. Sometimes people press you for more information.
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3851 votes
Sule Yesufu, Aff (Nigeria) Top Author Forum Guru 2/8/2015 6:15 am
Affiliate since: 01/14/2013, Power Rank: 623 | Read Sule's 287 other Ask SC answers
I believe it is much better to provide prospects only a brief overview of what SFI is about. That is probably why SFI provides “SFI Basics” to complement the details in the LaunchPad lessons. All you want is attention and a brief overview is enough for you to get it.

Your first encounter with a prospect is only rewarding if you manage to “arouse” their interest. That is exactly what a brief overview of SFI allows you to do. Once their interest is sufficiently aroused, you can proceed
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3850 votes
Andy Charles, Aff (Trinidad And Tobago) Top Author Forum Guru 2/6/2015 3:30 pm
Affiliate since: 06/24/2014, Power Rank: 99999999 | Read Andy's 23 other Ask SC answers
I firmly believe that a brief overview is much more effective especially to most new affiliates. Too much information can confuse and blow people away, you have to recall that SFI would also be sending information to the new affiliate. Take time to know and feel out your team members, and then you will have a better idea as to what and how much information to share with them. if they don't need it, then don't send it, use your genealogy report to much effect, it has al the categories for you to gauge
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3845 votes
Marlene Roberson, Aff (Uruguay) Top Author Forum Guru 2/8/2015 4:14 am
Affiliate since: 07/02/2024, Power Rank: 99999999 | Read Marlene's 27 other Ask SC answers
I assume you are talking about prospects you still want to join SFI? I think a brief overview works better. Interested people will ask for more detailed information.

I find that the JMT Gateway is an excellent tool. It is brief, yet detailed.

It gives enough information so people can get a good idea what SFI is about, but is not overwhelming.
3834 votes
, () Top Author Forum Guru 2/8/2015 6:18 am
Affiliate since: 12/31/1969, Power Rank: 99999999
The amount and quality of information we give out to our prospects is a very important factor of whether or not we will have success with them. I myself have learned that what and how we talk about SFI can determine our prospects and PSA activity.

I will vote for keeping it optimum length and crystal clear.

You must be aware that prospects are easily distracted. To keep their attention you need to make it clear what is your goal. You are inviting them to start a business.

You
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3816 votes
Tino Ndaxs, Aff (Botswana) Top Author Forum Guru 2/6/2015 4:53 am
Affiliate since: 11/01/2014, Power Rank: 99999999 | Read Tino's 10 other Ask SC answers
Individuals interpret information in different ways

Some prospects will get it when told in simple and yet precise point about this business and others will want to get futher clarification and in-depth information of what you are trying to tell them so i will suggest you tell your prospect about SFI the way you understood it when you were first introduced to the system.

But remember whether the information you plan to convey to your prospects whether brief or lengthy it is
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