Each form of advertising has it's potential pitfalls that can cause you problems.
The biggest mistake I want you to be aware of and avoid is in the advertising realm of email marketing from your personal email address.
There are 2 things that are big mistakes:
1) When you send an email out to members from an email list, make sure you put all the email addresses in the Bcc: line. If you put the email addresses in the To: or Cc: line, then all the recipients can see the other email addresses. This means you have shared other people's email addresses without their consent. You have basically spammed their email address. This could get you reported to your email address provider and/or in some legal trouble.
2) Be careful not to send out too many emails at one time or a lot in a short period of time. Some email address providers watch the number of emails you send out and how they are accepted/received by the recipient. If too many email addresses show up as bad or undeliverable at one time, the complete mailing could be perceived as spam. Also, if you email a lot at one time and a large number of the recipients report the email as spam, then you could
be blacklisted as a spammer. Email address providers will protect themselves at this point by shutting down your email account. If your email account is turned off, then you lose all connectivity with your contacts and you would have to start over and re-establish with a new email account, probably with a different provider. This would take a lot of time and in the meantime, you have no email. You can try to contact the email address provider and get your account reactivated, but that also takes a lot of time and convincing. I have seen where even if it is not your fault, the account stays closed. The key is to send out a few emails at a time and stretch the mailings out over a period of time.
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Each form of advertising has it's potential pitfalls that can cause you problems.
The biggest mistake I want you to be aware of and avoid is in the advertising realm of email marketing from your personal email address.
There are 2 things that are big mistakes:
1) When you send an email out to members from an email list, make sure you put all the email addresses in the Bcc: line. If you put the email addresses in the To: or Cc: line, then all the recipients can
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