In SFI, although we promote ‘working with the workers’ we also at the same time encourage all to stay in contact with all their other affiliates – those who have become inactive and even those who have never logon after signing up. As long as they have not opt-out of SFI there is still the hope that they will come to realise what a fantastic opportunity SFI is and become active.
With these ‘inactive affiliates,’ your role is to ‘open their eyes,’ to SFI and to motivate them to become active. This needs to be done in an informative, encouraging, friendly and exciting manner.
My former sponsor used to tell her inactive affiliates to opt-out of SFI is they are not going to be active. This of course did not revive them to become active and sure enough many of them did opt out. I strongly advice against doing that. You want them to stay on the books so that you can encourage them to be active again. You have spent time and money recruiting and sponsoring them so don’t give up on them, push them away or ignore them.
I have had some success in reviving some inactive affiliates and this is what I do:
1. I check the ‘Movers’ tab daily and see who is starting to lag behind. If they have not logon for 3 days, I send them a ‘Hello’ message. Its simply to stay in contact and to remind them of my availability to help. If they continue to fall behind, I would continue to send them encouraging message. The idea is to prevent them becoming inactive.
2. Of those who become inactive, I focus on those who were on the movers list, have actually logon and have collected some VPs, completed some Launchpad lessons, confirmed registration, or communicated with me but have since become inactive. Where appropriate I send them individual messages taking into account what they have achieved to date, the information on their profile and what I believe the future is likely for them.
3. When I send out newsletters, it is to all my team members. I generally try to include in there information about developments within the SFI and within the team and also some training material.
4. I believe the secret here is keeping in contact with them and telling them about the many development in SFI/TripleClicks. Remember be informative, encouraging, friendly and excited.
Be excited about the developments and tell them why you are excited.
Tell them about such matters as the DD Program, Milestone Shares, CSA Exchange, CSA allocation & Badges, Fast Track Extensions, the EZ Games, the many types of Pricebender Auctions, the new Rank Qualification requirements, The Plan etc...
5. Set up team contests and invite & encourage them to participate.
6. When they send you messages or log on, you need to respond immediately. Tell them how excited you are to hear from them or to see them logon. Welcome them, encourage them and reassure them of your support and that you will help them wherever you can.
7. Most of all, I try to set myself up as a role model to them all. I try to live what I preach – do as I say. I strongly recommend you do the same. If you are talking about the auctions, make sure you are participating in the auctions. If you are talking about Fast Track, make sure you are a Fast Tracker, if not ask your sponsor for a Fast Track Extension. If you are talking about login daily, make sure you are doing the same. The list goes no.......
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