How would you approach the CEO or other VIP of a large, national company to become an ECA?

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Craig Lapsley, Aff (Costa Rica) Top Author Forum Guru 2/2/2016 2:37 pm
Affiliate since: 05/28/2014, Power Rank: 99999999 | Read Craig's 4 other Ask SC answers
I am writing with a background of having been CFO of several companies, including two listed on The London Stock Exchange.
The board of any large national company are busy people, and your chances of getting an audience are slim at best. The chances of them having the time to follow up after any meeting are likewise pretty remote.

Can I suggest a different approach...Find the younger executive in marketing or sales, one who is ambitious and enthusiastic.

Approach him
...more
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