That’s a great question and one that has so many different ways to respond.
In my opinion, which response you give depends on who you are talking to. You need to understand who your audience (prospect) is. Is it someone you bumped into out in public? Is it an acquaintance or co-worker? Is it a friend or family member? Depending on who your potential prospect is will dictate how you might approach them about SFI.
With someone you do not know, I think you need to learn more about them so you can present that portion of SFI that would appeal to them. I use the technique of FORM – Family, Occupation, Recreation, Message when I am talking to someone I do not know. I make sure that they do not think I am trying to be nosy but most people like to talk about the first four things. Once I know a little about them, then I deliver the “Message” about SFI based on what they have shared with me.
With acquaintances and/or co-workers, my suggestion is to not approach them in the work environment unless the topic of discussion comes up by the other person. They may know or have heard you are building an online business and they may ask about it. You can share a little about the program with them and maybe what it is doing for you. But it might be better to ask them if you could tell them more outside of the office, maybe over a cup of coffee or lunch. Otherwise, bringing up your SFI business at work might make things a little awkward and people not receptive. If you see these individuals outside of the work environment, then I believe it would be fine for you to bring up your SFI business in the conversation.
With friends and family, you probably know them better so approach them as such…as a friend or as a family member. However, be aware of how you present the program. When you talk about SFI, tell how/what it is doing for you. Share your positive experiences with them. If they are curious, they will ask for more information. There may be a situation where you could bring up how SFI could help them with a particular issue. You do not want to put yourself in the NFL…No Friends/Family Left due to being over-bearing about the program.
I realize this response is a little long but I wanted to address/answer what I thought was the different aspects of your question.
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That’s a great question and one that has so many different ways to respond.
In my opinion, which response you give depends on who you are talking to. You need to understand who your audience (prospect) is. Is it someone you bumped into out in public? Is it an acquaintance or co-worker? Is it a friend or family member? Depending on who your potential prospect is will dictate how you might approach them about SFI.
With someone you do not know, I think you need to learn
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