Actually, the best way to do this is to introduce them to SFI gradually.
What I mean is, while they are still your prospects, discuss with them about SFI. Perhaps have discussions on the fact that it is free. Or about the standing order. Or about the daily activities. Or about the selling and promoting.
And I don't mean pushing them to join. Rather, talk to them as if they are a sounding board and you want their opinion.
By the time they themselves get interested in SFI and want to join, they have already known the ins and outs of SFI through you!
As for me personally, what I do is use a lead capture page with an autoresponder which I use to send short emails about SFI. By the time they finish my email campaign, they should already know the basics. And as a bonus, I add a few emails about marketing, traffic exchanges, website creation and all the other stuff people like us use.
If I see that they haven't joined, then I send them a giftcard to entice them to shop at TripleClicks. At least you don't totally lose if they decide to become a PRM but not your PSA.
less
Actually, the best way to do this is to introduce them to SFI gradually.
What I mean is, while they are still your prospects, discuss with them about SFI. Perhaps have discussions on the fact that it is free. Or about the standing order. Or about the daily activities. Or about the selling and promoting.
And I don't mean pushing them to join. Rather, talk to them as if they are a sounding board and you want their opinion.
By the time they themselves get interested
...
more
