Good day David,
The most valuable marketing skill that I would teach my downlines are categorised as follows:-
1. Understanding your customers.
2. Customer Segmentation.
3. Marketing Communication.
4. How to make Tripleclicks stand out.
5. Social Media Marketing.
Understanding your customers:- In business generally, it is understood that eighty percent of sales come from twenty percent of your customers. This essentially means that you have to recognise where your profits comes from and specifically target those customers. It is important, as your marketing and advertising budget should take account of this, or you will be wasting time, effort and resources.
Customer Segmentation:- With this, one has to understand the different types of customers you deal with and tailor your approach to them. There are different ways you can segment customer. For instance, we can segment based on their age, how they make purchases on tripleclicks even their
geographical location. Once you have segmented your customers into groups, you can develop strategies for the best way to deal with them.
Marketing Communications:- Communication is everything in marketing. If you can’t get your messages out to an audience, your business will shrivel and die.
Marketing communications is about understanding the needs of your customers and finding the best way to talk to them. It may be a mix of
face to face visits, email marketing, newsletters and press advertising, or it could be something far more simple. Good marketing communications tell a story and use emotion and personal examples to stimulate interest.
4. How to Make Tripleclicks Stand Out:- Most markets are saturated with similar products and services, and the way to beat the competition is to make Tripleclicks or your company stand out .
A very small difference could put you streets ahead. The obvious
approach is the cheapest, but customers are more sophisticated
nowadays, and other strategies can work better. To promote Tripleclicks, we can add a signature to our e-mail as most modern e-mail browsers allow you to set up a "signature" that gets automatically appended to every e-mail you send out.
Social Media Marketing:- Sites and services like Facebook, Twitter and LinkedIn are now part of our daily life, and they are incredibly powerful marketing tools if used in the right way. Social media can be used to identify
and market to very specific customer groups for very little cost by Refering friends and family to specific URLs of individual products . Or by clicking the
"Share It!"button on each product's details page and follow the
instructions. Be sure you're logged into TripleClicks.com, so your SFI
ID will be attached to your shared information and you will receive
credit for sales.
Sites like Facebook also allows you to develop conversations with customers and prospects, and you can capture feedback and ideas in an instant.
Also, Social media allows you to develop Tripleclicks brand and to establish yourself as an expert in unique and interesting ways.
5. Other marketing methods includes sending TripleClicks.com E-Cards to friends and family members.
6. Distribute TC Gift Cards to friends, family, and the public as an
enticement to become members and sample TripleClicks's offerings.
7.Give out this TC X-Card to friends, family members, co-workers,
associates, etc.
Put this TC X-Card in every outgoing piece of mail you send out .
That said, as a Sponsor, based on the above approach and success, it's easier to communicate with you downline so as they can duplicate your actions
All the best.
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