As it is a welcome letter I think it is essential not to overwhelm your new PSA with so much information but still provide adequate leads to get him or her going. If the affiliate can even log in to the homepage that is a good sign in itself because you can let the PSA know (in case they cannot find it) where to start. The Basic and the introductory video should provide him or her with a brief insight into SFI.
In my experience, for one reason or another most new PSAs do not bother to respond to the welcome letter but they also tend to be the ones who remain inactive or never log in. If you do get a response from the PSA then it is easier to provide even more information and develop a working relationship as it shows that the affiliate is eager to learn.
In your welcoming letter, you should also try to make the new PSA feel at home just by being friendly rather than demanding in your approach as first impressions can either inspire or discourage someone.
As it is a welcome letter I think it is essential not to overwhelm your new PSA with so much information but still provide adequate leads to get him or her going. If the affiliate can even log in to the homepage that is a good sign in itself because you can let the PSA know (in case they cannot find it) where to start. The Basic and the introductory video should provide him or her with a brief insight into SFI.
In my experience, for one reason or another most new PSAs do not bother to respond ...more
