Advertise. I can’t emphasise enough the importance of advertising in business – any business. When you are watching TV, you see many ads. When you are down the street, you see many ads – on the back of buses, in shop windows and many, many other places. No-one will know about your product unless the message is put out there in front of an audience.
Draft some advertisements and select your places to show them. Do a few different ones and take note on which ones are working and attracting customers. Do something a little different in your ad. Make it stand out. Offer a free gift with every purchase or a discount for returning customers.
People love to get something for nothing BUT offer something worthwhile. Perhaps a 2 for 1…..eg Buy one and get one free. If possible, offer free shipping. Shipping costs these days can be huge. People are more likely to purchase from you if you offer free shipping.
The spiel which introduces your TripleClicks store is important. A lot of thought needs to go into what you say. This is the first thing that people see when they enter your online store. Make it good.
Testimonials and word of mouth advertising is very good. If your shop has good reviews, then more people will be inclined to purchase from your store.
Advertise. I can’t emphasise enough the importance of advertising in business – any business. When you are watching TV, you see many ads. When you are down the street, you see many ads – on the back of buses, in shop windows and many, many other places. No-one will know about your product unless the message is put out there in front of an audience.
Draft some advertisements and select your places to show them. Do a few different ones and take note on which ones are ...more
