Is it better to provide prospects with only a brief overview of what SFI is about...or more lengthly, detailed information?

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Gliceria Pritchard, Aff (Australia) Top Author Forum Guru 2/7/2015 11:52 pm
Affiliate since: 11/29/2011, Power Rank: 101 | Read Gliceria's 402 other Ask SC answers
It’s better to provide prospects with only a brief overview of what SFI is about than giving the full story of SFI or you will lose him quickly, especially if it's your first meeting.

It’s been written that the first two to four minutes that you speak with a prospect are more important than any other four minutes that you will ever have together.

Emerson wrote, “What you are speaks so loudly I can’t hear what you are saying.”

The first few moments of interaction
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