There is a Three Things About Advertising
The first thing is that there is no best way for everyone. Just because your friend gets great results with advertising doesn’t mean you will.
The second thing about advertising is to think of it as an equation, a combination of tactics, rather than just one thing.
The third thing is that the biggest success factor in advertising is not the site, it’s your advertising message. Not that the site is not important, it is. But your message is what causes people to act, not the medium. Simply sending out an email does not cause people to act, but sending an email with a compelling message will.
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There is a Three Things About Advertising
The first thing is that there is no best way for everyone. Just because your friend gets great results with advertising doesn’t mean you will.
The second thing about advertising is to think of it as an equation, a combination of tactics, rather than just one thing.
The third thing is that the biggest success factor in advertising is not the site, it’s your advertising message. Not that the site is not important, it is. But ...more
