Is it better to provide prospects with only a brief overview of what SFI is about...or more lengthly, detailed information?

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4142 votes
Nimo Ponifasio, Aff (New Zealand) Top Author Forum Guru 2/5/2015 11:17 pm
Affiliate since: 10/01/2013, Power Rank: 99999999 | Read Nimo's 381 other Ask SC answers
How much you tell about SFI depends on what stage you are at with your prospects.

If they are unaware of SFI obviously you will give them information that would arouse their interest. Be brief and this is what most of us do with our advertising. For examples of these, have a look at the banners and text ads at https://www.sfimg.com/Resources/MarketingCenter. The idea here is to get them interested and hopefully they will go a step further and either sign up to SFI or look for further
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