In my advertising campaigns, is it better to provide more or less information in my ads and why?

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3254 votes
Wayne Mann, Aff (Pennsylvania, US) Top Author Forum Guru 1/1/2015 11:12 am
Affiliate since: 11/27/2014, Power Rank: 99999999 | Read Wayne's 2 other Ask SC answers
Less is definitely more in this case. You have about 5 seconds to catch someone's attention before they move on. Your ad should be a doorway for people to walk through, and arrive at either your sign up page, or product page on TripleClicks. You need to give them the Why, and the How.


1. Briefly tell them why they should give your opportunity a try. I have found that "Be your own boss", "SFI has been in business for over 16 years", and "Absolutely free",
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