A Safelist consists of the name and email addresses of Internet users who have specifically agreed to receive emails from other members on this list. It is basically a community of Internet marketers who have joined to profit from one another by mutually exchanging marketing messages.
There are free and paid forms of Safelists. Paid Safelists either charge a one-time signup fee or a monthly fee. Many of them are moderated which means that each mailing is checked by a live person and either okayed for going out to the list or not.
Please keep in mind that everything has it’s own pros and cons.
The advantage of joining a big Safelist is that one could immediately come to a list of thousands of people one can mail to without being accused of spamming them.
The drawback is that these are not a targeted public because the vast majority would have opted-in to the list in an interest to promote their own products rather than read and respond to the promotions of their fellow list members.
However, there are still marketers who use the Safelist marketing approach, and use it successfully.
A Safelist consists of the name and email addresses of Internet users who have specifically agreed to receive emails from other members on this list. It is basically a community of Internet marketers who have joined to profit from one another by mutually exchanging marketing messages.
There are free and paid forms of Safelists. Paid Safelists either charge a one-time signup fee or a monthly fee. Many of them are moderated which means that each mailing ...more
