Pro and cons for both.
1) To expand your business you need international buyers for your ECA store.
2) By limiting to your region, you are limiting your target audience and sales potentials, and
3) Domestic success of your products doesn't ultimately mean global success.
If you are considering international market, You might want to consider this;
1) Packaging optimisation in regards to your shipment - this is to minimize the shipping cost and safety of your products.
2) Packaging, quality & price - give due consideration too, to customer needs and demands. Example, if you are selling juices, 1L bottle will be better choice for international market as compare to 2L bottle. It will save you your shipping costs. Minimize 'spoiled' items due to mishandling during loading/unloading.
Summarizing it, I would think you should do both, your region and internationally. Take advantage of the Internet. There are numerous free online trade boards, import-export directories, etc. Spend some time and post online offers on these sites. Not only it will increase your chances of being found by potential buyers but also will add value to your web site's Search Engine ranking.
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Pro and cons for both.
1) To expand your business you need international buyers for your ECA store.
2) By limiting to your region, you are limiting your target audience and sales potentials, and
3) Domestic success of your products doesn't ultimately mean global success.
If you are considering international market, You might want to consider this;
1) Packaging optimisation in regards to your shipment - this is to minimize the shipping cost and safety of your products.
2)
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