Here's the short answer to your question... YES, by all means.
But understand this... you MUST have a quality website or blog, or it will do more harm than good.
Here's why...
One of the primary reasons for developing your own blog or website is to brand yourself... to make prospective affiliates and customers want to choose you over the thousands of other SFI affiliates on the web.
If all you do is post your SFI gateways, you are actually branding SFI... which is fine... but it doesn't really make YOU stand out.
So, if your purpose for a website or blog is to brand yourself, then you surely wouldn't want to put a poor quality product out there for your prospects to see.
With that said, let's think about the primary focus of your website or blog... here's are three to think about.
1. Lead generation - finding new PSAs
2. Lead generation - finding new TripleClicks customers
3. Training site - Foster duplication of your PSAs and CSAs
If your primary focus is to generate leads for new PSAs, you would probably get by with a single page minisite that collects your prospects contact information... this is called a squeeze page, and the tool you would need to utilize for lead collection is an autoresponder. After adding the prospect to your list, then send them to the SFI gateways.
If you are focusing on developing new TripleClicks customers you could also use a minisite that promotes a single product... for instance, you might be promoting the Veriuni liquid nutrition. Again, you could utilize an autoresponder to collect their contact information, and then periodically send out promotional email messages to generate sales.
Another approach for building your TripleClicks customer base is to set up an authority site using a WordPress blog. This strategy will allow you to promote multiple products, going in depth with the benefits of each.
Focus on introducing to one or two items...after they have discovered the quality of our products, then you can encourage them to check out the entire TripleClicks website.
The last suggestion is to build a site to further train your downline members. For instance, if you have found a quality advertising source, you could share that with your team members. If you have developed a marketing plan that is working well for you, pass it on.
You get the idea.
And nothing says that you have to do ONLY one of the above. Also, I am sure there are any other great ideas to create and maintain a website or blog... this is just the tip of the iceberg.
I have seen a lot of ECAs marketing blogs or websites on TripleClicks, and quite frankly, I think most try to be an "all in one" website. Your prospect or customer gets lost on "what to do" and just moves on. You'll get the best results when you focus on one desired action instead of throwing everything. including the kitchen sink, at them.
Personally, I have built all three of the above examples.
less
Here's the short answer to your question... YES, by all means.
But understand this... you MUST have a quality website or blog, or it will do more harm than good.
Here's why...
One of the primary reasons for developing your own blog or website is to brand yourself... to make prospective affiliates and customers want to choose you over the thousands of other SFI affiliates on the web.
If all you do is post your SFI gateways, you are actually branding SFI...
...
more
