One of the principles of marketing that I like to follow is never discard any prospect! Each one signifies a value that you can exploit, with time. When I talk of exploit I mean that you should never lose a chance to market SFI to anyone, be it family, friends or strangers. It is very difficult to assume or presume that family and friends (F&F) might be better than strangers. This may hold true for one Affiliate but another might find that they have received better support from strangers rather than F&F.
From experience I have always noticed that the person you least expect to support you will turn around and surprise you. Based on this evaluation, I would say that your friends also started out as strangers; they will support you but you need to establish a strong business relationship and rapport with them. Yet from another perspective you will never be sure whether they will:-
..take you up on joining SFI and work it seriously; or
..join and become a team leader or move past the 1st month in SFI; or
..be active in the 1st two months of joining SFI and then give up; and
..be inactive in the first two months and then start generating VPs.
The above set-up holds true for family and friends (F&F) but you are better assured of positive results from F&F. Here again we can separate F&F because the support from Family may probably be much better than some Friends. It is difficult to generalise.
When I talk of friends, sometimes these are my clients with whom I have been working for a long time and they are always supportive so in my case, not only do I receive tremendous support from family members but also from friends/clients. Again for some of us, you could never rely on family to support you-there is an attitude and a degree of resistance from family members but you might find that friends support you all the way especially when you have a new idea you put across.
With this uncertainty, it is prudent to take up every opportunity that comes in front of you, whether they are family, friends or strangers. You can never tell who will turn out to be the most active out of these 3.
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One of the principles of marketing that I like to follow is never discard any prospect! Each one signifies a value that you can exploit, with time. When I talk of exploit I mean that you should never lose a chance to market SFI to anyone, be it family, friends or strangers. It is very difficult to assume or presume that family and friends (F&F) might be better than strangers. This may hold true for one Affiliate but another might find that they have received better support from strangers rather
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