You are asking who is better demographic to target, I can assume you believe one may result in more active PSA's or success at SFI.
If I had to decide between the two I will say 'Retired Persons'
Retired persons bring a vast amount of skills and knowledge with them from many years of experience. They are more likely to continue with SFI long-term because their needs are different. They will have more time to invest as they do not have to joggle between another job and SFI.
Retired persons will have less family commitments and may be more reliable in keeping schedules. They may be better equipped to take on a leadership roles.
Homemakers are more likely to be seeking get-rich opportunities as soon as possible. Due to family commitments they may not be able to make
decisions just for their business. They may give up easily if their is little income.
Whereas, a retired person can spend more time leading and coaching, a homemaker may not have the extra time to spare. Raising a family may be their priority.
Homemakers may have less disposable money to invest due to day-to-day family expenses.
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You are asking who is better demographic to target, I can assume you believe one may result in more active PSA's or success at SFI.
If I had to decide between the two I will say 'Retired Persons'
Retired persons bring a vast amount of skills and knowledge with them from many years of experience. They are more likely to continue with SFI long-term because their needs are different. They will have more time to invest as they do not have to joggle between another job and
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