Anyone who has not come to their Home page for 30 days has pretty much abandoned SFI, in my opinion. I would not wait until SFI closes them out.
I would pursue them as gently and persistently as possible without driving them crazy! Send out individual team mail once a week. Halfway to the next time, send them an e-Card. Two contacts per week should be more than enough.
Pick perky, funny e-Cards. Let your messages on Cards and team mails be light chatter about what's going on at SFI. Tell about new developments - Time Machine, PickthePrice, T-Time, changes within Pricebenders - that will catch their attention.
Pretend you are talking to your best friend, telling about good things that happened to you this week. You finally won an auction; won the Daily Grand for 200VP; etc. Tell about what you learned the other day in a Forum reply that you hadn't known before; something funny someone told in Forum; new a2a friend who tells funny jokes....
Just chatter with them, not real long messages. Occasionally, throw in comments about getting them active by using the appropriate eCard, but don't hammer on it. Use the right card, and a light "we miss you" type of thing.
You want to reignite their curiosity without over-hounding them. Mostly use chatty, best friend conversations with light jabs now and then.
Wishing you success...
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Anyone who has not come to their Home page for 30 days has pretty much abandoned SFI, in my opinion. I would not wait until SFI closes them out.
I would pursue them as gently and persistently as possible without driving them crazy! Send out individual team mail once a week. Halfway to the next time, send them an e-Card. Two contacts per week should be more than enough.
Pick perky, funny e-Cards. Let your messages on Cards and team mails be light chatter about what's going on
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