Make sure that your message is personalised. You are giving them a gift, so avoid being formal and giving a message that looks like a robot wrote.
If the purpose of the GC is to get them interested in SFI and TripleClicks, then you should say something about those. Don't just hope they will see the connection because they may not.
Say something like:
"Hi Mary, it was nice chatting with you this morning. Its a pity that your car has broken down, but here is something that I hope will cheer you up.
Its a Gift Certificate for you to use at TripleClicks. Remember that online store I was talking about? Well you just go there, have a look around and spend this certificate on anything you want to the value of ....... Sorry you cant buy a car from there yet.
As you know, I have a business with TripleClicks and its mother company SFI. If you want to join me there or if you want more information just let me know.
Make sure that your message is personalised. You are giving them a gift, so avoid being formal and giving a message that looks like a robot wrote.
If the purpose of the GC is to get them interested in SFI and TripleClicks, then you should say something about those. Don't just hope they will see the connection because they may not.
Say something like:
"Hi Mary, it was nice chatting with you this morning. Its a pity that your car has broken down, but here is ...more
