Your question points to several issues all of which are of paramount importance:
(i) Confidence in yourself,
(ii) Ability to communicate clearly, and
(iii) Thorough knowledge of SFI.
Each one will impact your effectiveness in presenting SFI.
The most effective and most simplistic approach to explain SFI to people is to focus on the goals they can achieve by joining SFI. Those goals are commonly shared by the large majority of potential prospects and are very similar to each other. They are outlined in the Affiliate Goals page. They are also embedded in SFI’s name: Strong Financial Future”
Let’s look at these in details.
A. Taylor your speech to your audience
Your audience will dictate how you speak and how to present your topic.
Your own motives and experience with SFI are enough sources of topics you can share with your target audience.
Put your thoughts in writing. This will help you remember and practice speech
B. Use a soft marketing approach:
A non-threatening approach is the best way to make yourself comfortable and your audience at ease With some of the communication tools SFI has made available, you will find that you do not need to speak very much. The marketing support material will induce people to initiate the conversation and ask you questions. Thus, your task becomes much easier.
Below are some of the actions you can do that do not require you to speak
(a) Share SFI’s main events with your friends and associates through the major social media
(b) Use Wave3 and/or Tripleclick scar Decal stickers in your car.
(c) Sign your emails with SFI an SFI logo with attached links
(d) Insert SFI pictures in your outgoing mail
(e) Post flyers in high traffic areas like phone booths, supermarkets and sporting arenas.
(f) Makes SFI and Tripleclicks business cards with your gateways and hand them to people or leave them around.
Even those among us who feel confident in their communication skills may want to complement their marketing efforts with the above soft approach.
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Your question points to several issues all of which are of paramount importance:
(i) Confidence in yourself,
(ii) Ability to communicate clearly, and
(iii) Thorough knowledge of SFI.
Each one will impact your effectiveness in presenting SFI.
The most effective and most simplistic approach to explain SFI to people is to focus on the goals they can achieve by joining SFI. Those goals are commonly shared by the large majority of potential prospects and are very similar to each
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