What is the best way to use the ECA Postcards (the postcards designed for referring ECAs)?

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70 votes
Kay Byers, Aff (Michigan, US) Top Author Forum Guru 7/23/2012 9:50 pm
Affiliate since: 10/26/2010, Power Rank: 241 | Read Kay's 289 other Ask SC answers
Because business owners are swamped with mail offering a good deal, or wanting them to buy or do something, I'm afraid that the ECA postcards that are mailed or handed to a prospective ECA are just discarded without being given any attention.

The cards are much more useful if the prospective ECA is interviewed and told about the ECA program, what it can do for him and the economy of the area and then given the ECA brochure at that time. Go over the brochure with him so he sees each page
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