I have been putting alot of thought into this myself recently. You first will want to gauge the size of your audience, I have thought this would be best done by posting flyers advertising the event and on the flyer requesting that they call to reserve themselves a seat. If you plan the event two or three weeks in advance, this will give you time to know how much room you are going to need to seat everyone which can cut your costs instead of renting a room for five hundred people maybe you only need fifty and a local restraunt will rent you a spot for less.
Secondly, you would want to be able to display it. This could be done with a projector if you have a larger crowd, or just a laptop if you have a smaller one. Don't have technology at your finger tips and tight on cash? Pick up a poster board and make yourself a sizable physical display to help, maybe make two or three if you have a larger crowd. You will want to include friendly pictures, and of course pertinent information.
Thirdly be prepared to be grilled. People are skeptical. Some people, like my uncle, are also synical. They simply cannot help but be negative. So negative, that they will simply take every turn they can to insult you, your product, your presentation, and they will see how many people they can dissuade. Don't let them damper your day, and respond as best you can to their attacks, positively and smiling.
I imagine if you have just these three things, a seminar will go quite well. Remember of course to dress professionally, and speak clearly. The more energetic you are, the more energetic your crowd will be.
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I have been putting alot of thought into this myself recently. You first will want to gauge the size of your audience, I have thought this would be best done by posting flyers advertising the event and on the flyer requesting that they call to reserve themselves a seat. If you plan the event two or three weeks in advance, this will give you time to know how much room you are going to need to seat everyone which can cut your costs instead of renting a room for five hundred people maybe you only need
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