You need to know on how to structure your marketing in order to generate new leads or make successful sales in your effort to market TripleClicks (TC) products. You need to think about the unique benefits your products or services offer and explain that in persuasive way and you must emphasize on the results, not features.
I would say the 5 components for good advertising should consist the following:
• Headline that command attention – You need an attention-grabber, that makes people want to know more about your products/services. The headlines should best describe on the benefits or show how a problem can be avoided with your products/services.
• Showcase benefits – This is to engage your readers. More importantly, show to them how they will solve or prevent a problem by using/purchasing your products or services. Explain to them what’s in your products/services, to include factual and clear information and to precisely tells what are the benefits and how these products/services are going to help the customer.
• Offer proof – This part, you are educating your reader. This is where you prove what your advertisement is offering. You may provide information that establishes credibility and past performance.
• Persuade - Continue to educate your reader to embrace the benefits. You need to add a compelling reasons your potential customers, to purchase your products/services, maybe use a hard sell approach and create the scarcity/urgency for your potential customers to feel like they have to act now, which will lead to the last component.
• Call to action – Compel your potential customers to DO something, like checking out your site, sign up for your newsletter, purchase your products, contact you about services etc.
There are a lot of ways to make potential customers excited about ordering your products. You must help them feel that they are getting an amazing deal. Offer a freebie like e-book, product sample, limited time offer (price) etc. I should think that your advertisement would not be complete without any of the above components. You can figure out how to place them together for effectiveness.
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You need to know on how to structure your marketing in order to generate new leads or make successful sales in your effort to market TripleClicks (TC) products. You need to think about the unique benefits your products or services offer and explain that in persuasive way and you must emphasize on the results, not features.
I would say the 5 components for good advertising should consist the following:
• Headline that command attention – You need an attention-grabber, that
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