Tricky question.
There are many resources out there to be used, but you want your PSAs to be able to duplicate your efforts, and they may or may not have access to all of those same outside resources. Also, you need to avoid any implication of cross-promotion if you encourage others to use those outside resources.
Think of your business as a funnel. At the top of the funnel, you want to attract as many leads as possible. Some will sign up, some will walk away.
Of those who do sign up, some will become active, some will choose not to.
Of those who become active, some will take their business seriously, some will not.
And of those who take it seriously, some will qualify as one of your 5 key people. Others will not.
By all means use every resource you can think of to attract leads into the funnel. And use email marketing to encourage those leads to sign up, and filter out those who will do you no good. But once they are signed up, I suggest you stick to SFI resources to help them move forward. That way nobody will be able to imply you are using cross-promotion by introducing your PSAs to those outside resources.
Hope this helps
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Tricky question.
There are many resources out there to be used, but you want your PSAs to be able to duplicate your efforts, and they may or may not have access to all of those same outside resources. Also, you need to avoid any implication of cross-promotion if you encourage others to use those outside resources.
Think of your business as a funnel. At the top of the funnel, you want to attract as many leads as possible. Some will sign up, some will walk away.
Of
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