Somewhere around 20 years ago I was involved in a MLM company where I learned that the most effective way of sponsoring was doing one on one presentations.
First of all I had to run ads so I could get some contacts who would agree to meet me in a neutral location, such as a coffee shop or restaurant. Out of 100 leads I would get about 5 or 6 appointments for one on one meeting. Out of 5 or 6 appointments only two or three showed up for the presentation.
Upon meeting for the first time I would enter into some friendly small talk to get the feel of why this person even showed up. Once I felt comfortable with the prospect I would hit the target points that I picked up on while doing our small talk.
The MLM company I was with supplied a small photo album and scripted information to share with our prospects – you turn the page to a new photo and describe all the benefits that are achieved before going to the next page. When you reach the last page it was the sign up page in which the prospect was expected to sign up as soon as you pulled it out of the note book.
For me that system never worked – I lost a lot of prospects that way. I soon learned what worked best for me when I went on a one on one.
I learned not to take the booklet with me. I would share information from the experience that I had while being an affiliate with this company and its products. I would only share enough information to gain an easy positive response from my prospect. Instead of asking “would you like eat food and earn money doing it?” I would make a statement question such as “Isn’t that easy! Make money because you eat food!” The prospect usually always said yes.
Getting my prospect to agree to a yes statement at least 3 times usually ended up with them signing on the dotted line.
In three days I signed up 34 people from one on one meetings and ended up being the top enroller for that week.
I ended up signing up over 135 people that month. I would still be there if that company hadn’t shut down just 6 months after I had joined.
Doing one on one’s is easy if you just be yourself – be friendly – ask questions about them so they can see you care – start getting “yes” answers to simple questions. The more times you can get your prospect to say yes to something the greater chance you have of signing them up.
less
Somewhere around 20 years ago I was involved in a MLM company where I learned that the most effective way of sponsoring was doing one on one presentations.
First of all I had to run ads so I could get some contacts who would agree to meet me in a neutral location, such as a coffee shop or restaurant. Out of 100 leads I would get about 5 or 6 appointments for one on one meeting. Out of 5 or 6 appointments only two or three showed up for the presentation.
Upon
...
more
