I find that it's actually much easier to be effective recruiting affiliates face-to-face because I can focus on their interests in particular. It all starts there, really, and it's just a two-step process:
1) Elicit their values. What are their interests? What are their goals?
2) Show them how SFI and TripleClicks will enable them to achieve their goals and help them do what they're interested in doing.
The rest is all about personal presentation, and that's going to rely on your own style and your own strengths in communication.
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I find that it's actually much easier to be effective recruiting affiliates face-to-face because I can focus on their interests in particular. It all starts there, really, and it's just a two-step process:
1) Elicit their values. What are their interests? What are their goals?
2) Show them how SFI and TripleClicks will enable them to achieve their goals and help them do what they're interested in doing.
The rest is all about personal presentation, and that's going ...more
