An important aspect of sponsoring new sign ups that come from different parts of the world is establishing connection through communication. SFI designed an excellent communication tool for all affiliates to be instantly connected through SFIM.
Important points to consider, when chatting with your non English speaking PSAs through the SFIM:
- Using Google Translate.
It is a great tool for providing real time translation of foreign language, but it has its limitations, such as inaccuracy of translation by providing general content of the foreign language text.
- When users commit spelling and grammar errors the translation output may sound clunky which results in poor quality translation.
You can’t afford to miss the key opportunity of promoting engagement with your PSAs. How do you overcome the above communication barriers?
There are steps you can do to effectively use Google Translate:
- Simplify your message by using less complex sentence structures and vocabulary.
- Avoid using abbreviations such as SO for Standing Order, VP for VersaPoints, etc. instead, use clear and simple words to define them.
- Always use as much as possible simple, clear and easy-to-understand definition of critical words and acronyms.
- Avoid non-standard abbreviations, such as “U R” for “you are.”
- Be patient and try to follow your PSAs’ ideas and logic, which may be different from yours.
- Ask your PSAs to repeat once, maybe twice, if you do not understand them. If that does not work, ask them to state it in a different manner.
- When your PSA stated something that seems weird and/or wrong, give him/her the benefit of the doubt. Ask yourself: “How else could I interpret these words?”
Conclusion:
Sponsors need to develop multicultural perspective – cultural literacy – to enhance their experience in interacting with their PSAs through SFIM or other SFI communication tools.
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An important aspect of sponsoring new sign ups that come from different parts of the world is establishing connection through communication. SFI designed an excellent communication tool for all affiliates to be instantly connected through SFIM.
Important points to consider, when chatting with your non English speaking PSAs through the SFIM:
- Using Google Translate.
It is a great tool for providing real time translation of foreign language, but it has its limitations,
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