In order for you to know which of the two scopes of recruiting is best and why, you should look at the advantages and disadvantages of both offline and online recruiting and how they could be applicable in growing your SFI business.
Knowing the benefits and drawbacks of both online and offline recruiting could help you devise an effective marketing plan and strategy in initiating the growth and expansion of your network. This is very important to understand in forming your basis on how to make the most of your recruiting efforts.
1. Advantages and Disadvantages of Offline Recruiting:
- Offline recruiting methods such as promoting your SFI business to family and friends, buying leads, distributing promotional items like SFI/TC X-Cards, SFI/TC/EZ T-Shirts, etc. are very personal recruiting techniques. These are excellent ways to build relationships in your SFI organization, and that is what network marketing is all about. If you plan on building a long-term, residual income with your SFI business, creating duplication is crucial and offline marketing can be easily duplicated.
- When it comes to offline recruiting, a big part of the process is dealing with rejection, which is one of the downsides of recruiting offline, as most people do not want to deal with rejection. Traditionally a common practice in recruiting offline is, to talk to as many people as possible about your SFI business opportunity. This is another downside to recruiting offline mainly because when you approach it this way, many of the people you speak to will most likely not have an interest in your SFI business opportunity and it could take longer to build your team.
- There is a plenty of debate in the industrial sector right now if the “old traditional methods”, offline techniques still work. Now, the majority of the most successful network marketing businesses of all time have been built offline which proves that there is still some value in these “traditional” methods.
If done right, these “old traditional methods” have proven to still work when it comes to building a successful network marketing business.
2. Advantages and disadvantages Of Online Recruiting:
- Online recruiting reaches a much larger or more targeted audience than other methods do.
- Compared to offline recruiting, using the Internet is a lot more technical and can be intimidating to most people and would slow down your team duplication.
- There is a much larger learning curve when it comes to recruiting online and many people either don’t want to put forth the effort to learn how to effectively recruit online or just don’ t have the time. I think that the network marketers that understand the power & leverage of the Internet and make the effort to learn how to do it properly are absolutely dominating the industry.
- A big benefit when it comes to recruiting online is that you are able to put your SFI business opportunity in front of a larger number of prospects, in a shorter amount of time.
- With the number of searches done daily related to network marketing another big advantage of online recruiting is that your prospects are already searching for an opportunity like the one you have to offer and will be more interested rather than some random stranger if your recruiting offline.
Conclusion:
There are key points you need to keep in mind when it comes to recruiting either online or offline. When you’re recruiting for your SFI business opportunity, it’s best to do what fits your personality. Just because one strategy works for someone else, doesn’t mean it will work for you. You have to focus on doing what works best for you and what matches your personality. Most importantly, you need to focus undistracted on your ultimate goal which is creating duplication in your team.
The best way to create duplication in your team is to understand that everyone you recruit will also have their own distinct style and personality so you will need to make it clear to them the scopes, advantages and disadvantages of online/offline recruiting.
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