Advertising is at the heart of network marketing business. The effectiveness of our advertisement should be of primary concern to an affiliate marketer or network marketer. Your advertising not providing satisfactory result should mean that you are not getting enough sign ups of PSAs, new customers for TripleClicks, low website traffic or click-through rates.
Even though you have not stated whether it is paid ads or free ads you are using, one can supply general review methodology of advertising campaigns.
Your advertising campaign not providing satisfactory result should make you review advertising plan, budget and methodology. In order to make your advertisement effective, you need to :
1. Reorganize for uniqueness. There are lots of ads all over the world wide web. There are many competitors in the work at home niche. You should step out of the pack by emphasizing the distinctive of SFI. Capture the fact that it is free to join, its 17 years of success stories, robust support, tools and quality products. These would get you the click through you desire.
2. Review your headline. The headline can be likened to the packaging of a particular good. It could be packaged to be attractive or less appealing. A good blog needs a good subject line that will grab the reader's attention and make them want to know more. When a headline makes you curious, do you read it? Yes, and so use catchy headline. Consider these:
"This is not for all; I only want people who want to succeed." "Residual and leveraged income; 95% of the work is automated" "financial freedom through home business" " Get rich slowly but surely" etc
3. Re-brand your ads. You need to check if many people are promoting the way you do. You may need to stop using the same affiliate website they have seen lots of time. Create a capture page that collects their e-mail and later send the link to them after explaining the opportunity. Use of domain name will also be helpful.
4. Reach target audience. You should place your ads where your target audience which are people seeking for earning opportunities online. Your ads should be targeted at this people by using all the demographic, interests, niche etc Using correct keywords and tags could help in this filtering. If you are into offline ads, target shoppers online and opportunity seekers among your friends, family and acquaintances.
5. Rate your ads platforms. Whether you are using free or paid ads, you need to determine the suitability of the sites you are using. Some sites have heavy traffic and are extremely popular and so your ads would get lots of exposure at such sites. Some sites are just waste of time or money. Review that by checking alexa rating for the site.
6. Regular monitoring of your ads. You should know which of your ads is doing well and which of the sites is doing well. Use key codes to monitor your ads. Ads also needs constant re wording to prevent them from becoming monotonous. You should monitor click-through rate and EA2 or customer sales rate.
If you do all these you should get better results from your advertising effort.
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Advertising is at the heart of network marketing business. The effectiveness of our advertisement should be of primary concern to an affiliate marketer or network marketer. Your advertising not providing satisfactory result should mean that you are not getting enough sign ups of PSAs, new customers for TripleClicks, low website traffic or click-through rates.
Even though you have not stated whether it is paid ads or free ads you are using, one can supply general review methodology of
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