Ana;
There are numerous ways of attracting younger people but your question here was to describe the best strategy so I will limit this answer to just one. I believe the number one strategy is to appeal to their long term financially independant situation.
Pose your proposition to the younger person as if you're describing a retirement package for their employment. When a person is in their 20's and early 30's, the prospect of retirement seems to be a very long time away. Similarly the objective of graduating high school seems like eons away when a child is only in grade 2 or 3. Basically, your pitch to the younger person is that SFI can drastically cut the number of years a person has to wait for their golden years.
Instead of having to toil away for several decades while waiting for retirement age to retire, they can quit much sooner. And they will retire with a healthy and growing income instead of a minimalist or fixed retirement allowance. Also, the younger person will have much longer to savor their financial independence. They could have full financial freedom for half a lifetime or more.
I personally look back upon my life and I think that maybe the distance behind is a fair bit longer than the path ahead seems to be. I recall having people try to council me on saving for a time in the distant future when I would want and need it more. I didn't listen and I spent too much on pleasures that didn't last.
But SFI is not really like that so there is no reason for the young prospect to refuse. They don't have to sacrifice the present for the sake of the future. SFI can simply give them a steadily growing second income that can turn into their primary or only source of revenue whenever they are ready.
I hope this has helped. I actually believe I could've convinced my younger self - or maybe not - I was pretty head strong back then.
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Ana;
There are numerous ways of attracting younger people but your question here was to describe the best strategy so I will limit this answer to just one. I believe the number one strategy is to appeal to their long term financially independant situation.
Pose your proposition to the younger person as if you're describing a retirement package for their employment. When a person is in their 20's and early 30's, the prospect of retirement seems to be a very long time away.
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