Olufolake;
The answer to this puzzle is both some completely simple and yet infinitely complicated at the same time. The simple part is that to generate sales, you need to have your gateways seen by as many targeted people as possible.
The complex part involves getting the best bang for your buck and putting your gateway pages in front of the right eyes at exactly the right time.
This is a really big topic so I'll bring it down to size and use only Traffic Exchange hits as an example. To start with you want to have a good understanding of exactly who you are advertising to. Most of the people at a TE site are business promoters that are looking to sell you something too. So think about what they might want and what nobody else is offering them.
Surf around at a selection of traffic exchange sites to get a feel for who is advertising and what they are selling. SFI is a popular program so note which gateways other SFI members are using. You want to be unique and you want to be able to satisfy a need. You want to tailor your pitch to fit the potential demand that you predict is there.
Suppose you see that while many are touting memberships in bux programs and other TE sites, you see that some are actually offering products for sale. Since the sellers of the TE's and Bux programs, including SFI, are likely at saturation, you might advertise the ECA gateway instead. Perhaps you might put in an intermediate step by advertising a your blog post that praises the hundreds of thousands strong sales force that ECA can put on a seller's team - and link that post to the ECA gateway. ***A splash page or gateway will convert MUCH better if it is presold before the buyer sees it.***
As I mentioned earlier, this is a huge topic that I could expand on for days! I hope with this I've given you a good general gist to begin from.
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Olufolake;
The answer to this puzzle is both some completely simple and yet infinitely complicated at the same time. The simple part is that to generate sales, you need to have your gateways seen by as many targeted people as possible.
The complex part involves getting the best bang for your buck and putting your gateway pages in front of the right eyes at exactly the right time.
This is a really big topic so I'll bring it down to size and use only Traffic Exchange
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