Mayhaps a little more effective to advertise some products at a time rather than the whole store right off the bat.
Do specific product advertising until you start to get a few PRMs, then start including within your established advertising more and more references to TripleClicks as a whole store where such a variety of products from all over the world are available.
Keycode your ads, see which ones bring specific product buyers, whole store shoppers/buyers, or only game players.
It might actually be more effective to lead with games ads first, then lead into products.
Mayhaps a little more effective to advertise some products at a time rather than the whole store right off the bat.
Do specific product advertising until you start to get a few PRMs, then start including within your established advertising more and more references to TripleClicks as a whole store where such a variety of products from all over the world are available.
Keycode your ads, see which ones bring specific product buyers, whole store shoppers/buyers, or only game players.
