I definitely think advertising the entire store is the best approach.
Advertising just individual products can be limiting, although you might occasionally advertise a deal of the day or something like that.
But the entire store is the best way to go because:
1) There are SO many products to choose from - you can use categories in your ads
2) It's more than a store - in advertising the entire store, you can also promote.....
- Penny Auctions
- The games
- Music downloads
It truly has something for everyone and you want to highlight the many different facets of the store.
I definitely think advertising the entire store is the best approach.
Advertising just individual products can be limiting, although you might occasionally advertise a deal of the day or something like that.
But the entire store is the best way to go because:
1) There are SO many products to choose from - you can use categories in your ads
2) It's more than a store - in advertising the entire store, you can also promote.....
