Affiliate since: 02/22/2013, Power Rank: 99999999 | Read Ere's 2 other Ask SC answers

I think either way is okay. When you advertise the whole TripleClicks store, the prospect has the opportunity of seeing a variety of products and will have the chance to decide on which one he/she wants. This is good for general advertising as you don't really know the preferences of your audience.

You can also advertise individual products to people you know might need the products. Also you can also advertise individual products in situations where you have used the product and know a target audience that will need same.

Either way, one should not limit oneself to only one method or mode of advertising as one does not know which one will be a gold mine.

Wish you all the best.
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I think either way is okay. When you advertise the whole TripleClicks store, the prospect has the opportunity of seeing a variety of products and will have the chance to decide on which one he/she wants. This is good for general advertising as you don't really know the preferences of your audience.

You can also advertise individual products to people you know might need the products. Also you can also advertise individual products in situations where you have used the product and know
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