Is cold calling, using a local telephone directory, a good method for attracting new PSAs?

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Williams Ford, Aff (Georgia, US) Top Author Forum Guru 2/24/2015 11:59 pm
Affiliate since: 07/02/2024, Power Rank: 99999999 | Read Williams's 638 other Ask SC answers
Cold calling prospects can be of some use but a more effect strategy is to call everyone you've warmed up to the opportunity. Just calling from a phone directory, you need to polish up on your elevator speech. Be professional and brief and you will be surprised to find that a total stranger will carry on a conversation with you. This no doubt is a learned skill and 1 that can prove very valuable.

However, the novice will likely chase more prospects away cold calling than they ever
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