Do not waste your time and efforts with cold calling. People get annoyed and this will put off your relationship with your potential clients. Instead optimize your efforts by using a less invasive and more personal marketing techniques such as:-
1) Determine your Target Market
The very first thing you must do, when determining the best way to find clients without cold calling is to determine your target market.
Get down to the unique characteristics of the customers that your product suits best. For example, as an ECA selling you own clothing design, it’s not enough to say “my clothing is for women.” Dig a little deeper and determine the age of the woman likely to wear your clothes, and the income range of the women who can afford your clothes.
--> Pay Per Click advertising services helps you to target people according to age, gender,
location, area of interest, etc.
2) Networking Groups
Networking is one of the best ways to find clients without cold calling because through this method, you have an opportunity to create word-of-mouth buzz and obtain personal referrals, done via inter-change of inner referrals. There are lots of business professionals group to be considered or another regular business group.
3) Internet and Social Media
Internet and social media marketing have quickly become a preferred marketing strategy for businesses. You can create a business blog for free at a website such as Blogger, or update “fans” on Facebook through regular blog or news posts. These free methods are certainly among the best ways to find clients without cold calling because they are easy, fast, and inexpensive to reach a global market of potential clients.
--> Social Media Marketing services to make your products and services visible at various
points online where your prospective customers talk, share, discuss, and make their
purchase decisions.
4) Trade Shows and Events
The key purpose of your trade show is to network directly with customers. This tried and true marketing strategy is one of the best ways to find clients without cold calling. You’re able to develop a personal relationship with a potential customer; gauge his interest level; and obtain his contact information all within a short time frame. When you contact your customer, he’ll already know who you are and the product you offer.
5) Direct Mail
Statistically, direct mail doesn’t yield a high rate of return, the benefits of direct mail are that it’s easy to launch your campaign, and it can be relatively inexpensive compared to other marketing techniques.
--> Opt-in lists to let people register for regular updates on new products, discount offers,
contests, etc.
less
Do not waste your time and efforts with cold calling. People get annoyed and this will put off your relationship with your potential clients. Instead optimize your efforts by using a less invasive and more personal marketing techniques such as:-
1) Determine your Target Market
The very first thing you must do, when determining the best way to find clients without cold calling is to determine your target market.
Get down to the unique characteristics of the customers that your
...
more
