I'm going to answer your question by first asking you several questions.
In your example of "non-SFI related incentives" a DVD, what kind of DVD are you thinking about giving away? How would that prize motivate your team, as a whole, to purchase a Standing Order? Is this DVD something everyone would like to get? I don't have a DVD player, I have a Blue Ray. I like a variety of different types of movies, however the one you want to give away I already own it.
See what I'm getting at? Unless you personally know what all your teams' likes and dislikes are, it would be nearly impossible to choose one DVD that would appeal to the masses.
Now, if you're planning on letting them choose whatever DVD they want and shipping it to them, think about the costs involved with that. Most new DVDs range in price from $10-$30 USD add in shipping and now you've spent your profits from the Standing Order on the cost of the prize.
So, can you offer non-SFI related incentives? YES. Should you? In my opinion, NO.
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I'm going to answer your question by first asking you several questions.
In your example of "non-SFI related incentives" a DVD, what kind of DVD are you thinking about giving away? How would that prize motivate your team, as a whole, to purchase a Standing Order? Is this DVD something everyone would like to get? I don't have a DVD player, I have a Blue Ray. I like a variety of different types of movies, however the one you want to give away I already own it.
