Is cold calling, using a local telephone directory, a good method for attracting new PSAs?

View All Answers
4285 votes
Lisa Codario, Aff (Virginia, US) Top Author Forum Guru 2/17/2015 12:46 am
Affiliate since: 12/10/2014, Power Rank: 99999999 | Read Lisa's 12 other Ask SC answers
Interesting question. I can only give you my personal, educated opinion on this advertising idea. I worked for many years for a company in the US that was formerly quite well known for the telemarketing sales arm of their business. Telemarketing is extremely difficult in terms of conversion of prospects to sales. Even with a good deal of preparation and a well written pitch, you will likely face a great deal of rejection and some small success. Best of luck to you, and certainly keep us posted if
...more
HOME
HOT SPOTS
TOOLS
TRAINING
EARN
WIN
HELP
MORE
ZING
MY COUNTRY
MY ACCOUNT
Upgrade