Becoming a great sale person requires learning, understanding and experience, with the ability not to be afraid to fail. The world of marketing is very dynamic so there is no sacrosanct prescription for becoming great in the art of sales. However, there are some general or broad principles you need to uphold or yardstick to adhere to as enumerated below.
1. You must be very versatile and have an in dept knowledge of what you are selling. You may be unable to promote TC products or develop an active team if you not knowledgeable in SFI and TC businesses.
2. You have to dress, speak and act in a professional manner that expresses the business you are selling. You do not only have to sell it, you also have to look it in order to be convincing and taken seriously. Also remember that selling is telling, so you need to tell it well to make an impact.
3. You need to build trust by being sincere in your sales efforts, so it is highly unnecessary for example to say SFI is a get-rich-quick business in order to attract signups which is not true. You should not lie or deceive in order to make a sale because at the very least you are fraudulent.
4. A sale does not end by a mere exchange of product and payment, but your willingness and ability to follow up (after sales service) with the buyer's needs, requests, queries etc make you a great person. For example, are you going to signup affiliates without assisting them, or will an ECA make sales without responding to after sales queries? This is an important quality of a great sales person because your greatness does not necessarily end with one sale but the ability to attract repeat customers.
5. You need to be determined and assertive in your sales efforts because there are possibilities of having very bad days, so do not be demoralised by this, but use it to better your strategy and ability to accept the downside of salesmanship and to consequently learn from it.
6. You should be able to put yourself in the shoes of the prospect and anticipate the questions and objections that may arise and develop a proactive strategy to deal with these because it may not augur well to be taken by surprise. For example, in prospecting for SFI affiliates, you anticipate questions on commissions, benefits and investments, so be prepared in advance on how to respond. Similarly, prospecting for customers to buy TC product may raise issues of shipping, returns and refunds, so be prepared likewise.
7. Be yourself and resist from comparing yourself to other affiliates who you may think are doing better than you are, else you may be demoralised and inadvertently not recognising the potential you have to be a great sales person. For example you see some affiliates wondering how others are signing up hundreds of affiliates on a daily basis and therefore suggesting themselves are failure in this aspect.
8. One way of becoming a great sales person is to always take responsibility especially where failure is the outcome of sales efforts. Blaming your sponsor or SFI for your lack of success for example is a recipe for continuous failure and lack of hope to make a turn around.
Finally, you need to be confident and always have it at the back of your mind that failure is part of success if you learn from it and as a consequence, better your art of salesmanship.
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Becoming a great sale person requires learning, understanding and experience, with the ability not to be afraid to fail. The world of marketing is very dynamic so there is no sacrosanct prescription for becoming great in the art of sales. However, there are some general or broad principles you need to uphold or yardstick to adhere to as enumerated below.
1. You must be very versatile and have an in dept knowledge of what you are selling. You may be unable to promote TC products or develop
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