Great salespeople do two things, first and foremost: They know their products and they know their customers. Those that don't know their products can't sell them effectively, and those that don't understand their customers' needs cannot meet them with the products they sell. Now obviously, each of these can be broken down even farther, discussing elements like identifying niches, communicating effectively with customers, managing appearance to meet customers' expectations, and so on, but those are all going to vary with what aspects of SFI or TripleClicks you maight be selling.
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Great salespeople do two things, first and foremost: They know their products and they know their customers. Those that don't know their products can't sell them effectively, and those that don't understand their customers' needs cannot meet them with the products they sell. Now obviously, each of these can be broken down even farther, discussing elements like identifying niches, communicating effectively with customers, managing appearance to meet customers' expectations, and so on, but those ...more
